Alanie Roche
Cumming
Summary
Performance-focused professional with a solid background in sales, project coordination, and property management. Managed 50+ active clients concurrently in the flooring industry, overseeing project timelines, budgets, and client relationships. Previous experience includes managing a 410-unit community, where I developed strong leadership, multitasking, and problem-solving skills. Known for delivering projects on time, resolving issues, and building lasting relationships with clients and teams. Ready to bring my expertise in project management and client relations to a dynamic team.
Overview
13
13
years of professional experience
Work History
Sales Representative/Project Manager
Rasa Floors
10.2023 - 12.2024
- Managed 50+ active clients and oversaw the full project lifecycle from order placement to final installation, ensuring alignment with client needs, budget, and timelines.
- Developed and maintained project timelines and schedules for client orders, coordinating with internal teams and external installers to meet deadlines and exceed client expectations.
- Identified and resolved issues that arose during the project cycle, demonstrating strong problem-solving skills and ensuring client satisfaction.
- Facilitated communication between clients and contractors, ensuring clear and consistent information flow for seamless project execution.
- Created and maintained detailed project documentation, including measurements, orders, and approvals, ensuring accuracy and compliance with project specifications.
- Prospected new business and developed client relationships, contributing to sales growth while managing the coordination of multiple ongoing projects.
Property Manager
ZRS Management
05.2022 - 10.2023
- Develop and maintain excellent customer relationships by consistently communicating with current and future residents to provide positive living experiences for a 410-unit property
- Maintain in-depth knowledge of competition through evaluation of consistent market conditions and trends
- Reduced delinquency rate by more than 50% within first 60 days of property takeover
- Minimize vacancy periods by 30% by strategizing improvements through marketing initiatives, business plans and resident outreach programs.
- Monitor progress of renovations and capital projects and notified appropriate individuals of project updates, delays and schedule changes.
- Train, coach, and motivate team with weekly meetings and monthly 1:1
Property Manager (Luxury- A Class, Lease- Up)
Quarterra Multifamily
06.2019 - 11.2021
- Provide superior customer service and communication to residents and prospective residents to enhance customer satisfaction. This ultimately increases renewal retention, revenue, reputation, and profitability for a 300-unit property.
- Maintain average of 72% retention rate resulting in $79k increased revenue
- Hold bottom-line responsibility for end-to-end property management functions, including resident relations, lease administration, facility maintenance, capital improvements, budgeting, reporting, and oversight of contracted services.
- Maintain proactive on sustaining full occupancy levels- rolling 12 average of 96.7% occupied.
- Maintain productivity objectives by leveraging hands-on leadership abilities to effectively direct 10-person team and manage a 300 unit community.
Asst Property Manager (Luxury- A Class, Lease-Up)
Quarterra Multifamily
06.2016 - 05.2019
- Prepared lease and rental agreements, ensuring accuracy and completion.
- Performed office administration and accounting functions, including balancing accounts, collecting and recording rental payments, and data management.
- Oversaw monthly collections and maintained high payment rates by building positive relationships with residents.
- Earned multiple company recognitions for achieving under 1% delinquency on monthly rental collections.
Leasing Consultant
ZRS Management
07.2011 - 06.2016
- Drove sales and generated interest by continuous follow-up on all open leads to increase traffic
- Responsible for setting appointments, all email correspondence, answering multi-phone lines, accepting rental payments and new application deposits.
- Marketed property to local businesses through collateral, emails, phone calls, and monthly visits
- Managed all aspects of customer experience including greeting future residents, showing apartments, preparing leases, providing hassle-free move-in and after move-in follow up
- Assisted prospective residents in paperwork completion and other logistics to facilitate smooth move-in processes
- Maintaining resident relations with regular resident visits and phone calls.
Education
Oviedo High School
Oviedo, FLBusiness Communications
Georgia Perimeter College
GeorgiaBusiness Communications
Seminole State College of Florida
FloridaSkills
- Customer Relationship Management
- Business Development
- Multi-Family Property Management
- Conflict Resolution
- Goal Setting & Forecasting
- Process & Standards Improvements
- Team Leadership & Coaching
- Training & Development
Timeline
Sales Representative/Project Manager
Rasa Floors
10.2023 - 12.2024
Property Manager
ZRS Management
05.2022 - 10.2023
Property Manager (Luxury- A Class, Lease- Up)
Quarterra Multifamily
06.2019 - 11.2021
Asst Property Manager (Luxury- A Class, Lease-Up)
Quarterra Multifamily
06.2016 - 05.2019
Leasing Consultant
ZRS Management
07.2011 - 06.2016
Oviedo High School
Business Communications
Georgia Perimeter College
Business Communications
Seminole State College of Florida
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