Barbie Ainsworth
Atleisure, LLC
Winston
23
years of professional experience
Strategic National Account Manager with expertise in client relationship building, data-driven decision making, and sales tactics. Proven track record of enhancing business growth and retention through tailored solutions and effective communication.
Work History
National Account Manager
15 Years 5 Months- Cultivated relationships with key national accounts including Home Depot, Home Depot Mexico, Home Depot Canada, Meijer, Menard's, QVC, Ace Hardware, Do it Center, Albertsons and Super Valu to drive revenue growth and enhance customer satisfaction.
- Developed and executed strategic account plans aligning client needs with company objectives.
- Facilitated international and domestic travel to engage with clients and conduct new hire training sessions.
- Analyzed market trends and competitor activities to identify opportunities for account expansion yearly.
- Led cross-functional teams to ensure seamless execution of promotional campaigns and product launches.
- Streamlined communication processes between internal departments and clients, enhancing collaboration efficiency.
- Negotiated contract terms and pricing structures to optimize profitability while maintaining client loyalty.
- Implemented data-driven strategies that improved forecasting accuracy and inventory management for major accounts.
- Built strong relationships with key decision-makers at the executive level within national accounts organizations.
- Supervised and trained new hires on best practices and proper protocols; updated training materials and sales collateral and decreased process gaps.
- Collaborated with business development managers in partner planning process to develop mutual performance objectives, financial targets and critical milestones.
- Managed, supported and grew business relationships with existing accounts and developed strategies to increase sales and revenue.
- Fostered an environment of collaboration and open communication with internal teams to ensure seamless execution of national account initiatives.
- Resolved complex problems to positively impact sales and business direction.
- Strengthened relationships with key clients by maintaining consistent communication and providing tailored solutions.
- Expanded national account portfolio through strategic prospecting and effective sales presentations.
- Coordinated regular meetings with national accounts to review performance metrics, address concerns, and discuss potential areas of improvement.
- Maximized revenue growth by identifying upsell opportunities within existing accounts.
- Provided product demonstrations to share features, answer questions and overcome concerns.
- Reached out to customers frequently to check on satisfaction, inquire about needs and propose new offerings.
- Maintained a high level of industry knowledge through ongoing research, attending conferences, regular training sessions, and networking with industry professionals.
- Developed customized proposals that demonstrated a deep understanding of each client''s unique needs and goals.
- Enhanced client retention rates by proactively addressing issues and offering exceptional customer service.
- Played an instrumental role in launching new products or services within the assigned national accounts territory.
- Achieved sales targets consistently by implementing effective sales strategies tailored to individual accounts.
Project Manager
8 Years 11 Months- Led project planning and execution for diverse architectural designs, ensuring alignment with client specifications.
- Coordinated cross-functional teams to streamline communication and enhance project workflow efficiency.
- Reviewed and understood blueprints to ensure optimal product quantities were ordered for project needs.
- Developed and maintained detailed project schedules, monitoring progress to achieve timely completion of milestones.
- Implemented risk management strategies to identify potential issues and mitigate impacts on project timelines.
- Mentored junior project managers, providing guidance on best practices in project execution and management techniques.
- Optimized resource allocation across multiple projects, improving overall productivity and reducing overhead costs.
- Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
- Met project deadlines without sacrificing build quality or workplace safety.
- Delivered exceptional customer satisfaction by proactively addressing client concerns and meeting or exceeding expectations throughout the engagement process.
- Coordinated cross-functional teams and resolved conflicts, maintaining a positive work environment throughout the project lifecycle.
- Provided detailed project status updates to stakeholders and executive management.
- Proved successful working within tight deadlines and a fast-paced environment.
Education
Accounting Fundamentals
Skills
Goal oriented
Client relationship building
Sales presentations
Data-driven decision making
Strategic planning
Solution selling
Business growth and retention
Cold calling expertise
Sales tactics
Customer service expertise
Strategic planning skills
Accomplishments
- Used Microsoft Excel to develop sales and shipping tracking spreadsheets.
- Resolved product issue through consumer testing.
- Achieved selling leftover inventory to new clients through effectively networking to generate revenue.
- Collaborated with team of 3 in the development of patio furniture and umbrellas for Home Depot, Home Depot Mexico, Home Depot Canada, Meijer, QVC, Menard's, Ace Hardware, Improvements, Albertsons, and Super Valu.
- Achieved sales goals yearly with accuracy and efficiency.
- Directed account management activities for up to 10 national clients simultaneously
Timeline
National Account Manager
Atleisure, LLC
01.2011 - CurrentRead More
Project Manager
Custom Architectural Designs
01.2003 - 12.2011Read More
University of West Georgia
Accounting Fundamentals
Read More