Becky Farmer
Gainesville
Summary
Goal-oriented manager with distinguished experience in Type industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent. Performance-oriented Sales Leader offering exceptional record of achievement over Number-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. Accomplished Sales Manager offering Number years of experience developing and maximizing Type sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
19
19
years of professional experience
Work History
Market Manage
Acosta
03.2010 - 04.2023
- Serviced accounts regularly to effectively upsell and cross-sell core and peripheral products.
- Coached sales team members in effective selling strategies and closing techniques.
- Made strategic and successful decisions by documenting and tracking sales activities with Software.
- Liaised between senior management and front-line team members to implement effective changes and revitalize market growth.
- Networked in market to build partnerships and connections with prospects.
- Directed work of Number sales professionals at multiple offices across Location.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Managed accounts to retain existing relationships and grow share of business.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Implemented systems and procedures to increase sales.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
Retail Sales Merchandiser
Crossmark - Cadbury Adams Team
02.2006 - 10.2009
- Designed displays to deliver interactive, engaging, and memorable store experiences for shoppers.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
HBC Buyer
PDL
10.2004 - 06.2005
- Maintained complete documentation and records of all purchasing activities.
- Built long-term supplier relationships with vendors to establish quality and competitive pricing.
- Communicated with vendors regarding inventory needs and negotiated prices to maintain profit margins.
- Computed and created purchase orders to monitor stock levels, verify purchase requisitions and expedite customer orders.
- Tracked inventory shipments and prepared spreadsheets detailing item information.
- Prepared detailed reports to highlight inventory levels, purchase orders and discrepancies.
- Oversaw purchasing process from initiating requests to finalizing contracts to deliver smooth transaction.
- Forecasted purchasing trends and improved merchandising strategies.
- Developed and improved account relationships.
- Developed cost-effective purchasing strategies to maintain inventory levels and improve operational procedures.
- Managed and maintained purchase orders and invoices.
- Placed orders for merchandise consistent with quality, quantity and other specification requirements.
- Established relationships with vendors to secure competitive pricing and discounts.
Education
Bachelor Of Science - Recreation Management
Carson Newman
Jefferson City, TN06.1979
Skills
- Schedule Coordination
- Client Relations
- Strategic Planning
- Business Needs Assessment
- Competitor Analysis
- New Hire Onboarding
- Territory Management
- Account Management
- Sales Reporting
- Team Recruiting and Onboarding
- Team Building and Leadership
- Budgeting and Expenditures
- Sales Process
- National Account Management
- Employee Retention
- Interdepartmental Collaboration
- Performance Evaluations
- Operational Records Review
- Goal Setting and Achievement
- Relationship Building
- Data Analytics
- Staff Training and Development
- Time Management
- Detail-Oriented
- Analytical Problem Solver
- Decision-Making
- Sales Tracking
- Sales Projections
Timeline
Market Manage
Acosta
03.2010 - 04.2023
Retail Sales Merchandiser
Crossmark - Cadbury Adams Team
02.2006 - 10.2009
HBC Buyer
PDL
10.2004 - 06.2005
Bachelor Of Science - Recreation Management
Carson Newman
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