Brad Baker
Athens,GA
Summary
Experienced professional with a proven track record of delivering notable business outcomes. Collaborative team player who prioritizes results and thrives in dynamic environments that require adaptability to evolving business demands.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Enterprise Sales Director
Emerge
03.2024 - Current
- Prospect and engage with potential clients through cold outreach, networking and understanding specific customer needs and challenges
- Build strategic relationships with key contacts within customer organizations to field, assess and propose new procurement solutions
- Lead end-to-end sales processes from discovery calls and demos through proposal development and contract execution
- Communicate value proposition of technology solution, demonstrate capabilities and highlighting how they address clients needs
- 2024 - Responsible for 6 new logos equating to $280mm platform revenue
- 2025 Responsible for 4 new logos equating to $90mm in platform revenue
Senior Manager, Supply Chain Strategy
Coyote Logistics – RXO
12.2019 - 03.2024
- Developed proposals and led pricing on all managed outsource opportunities
- Responsible for engaging, educating, and supporting 8 external offices and 100+ sellers to generate leads and propose value-added services
- Collaborate with leadership teams (sales, implementation, operations, product, IT, engineering) to ensure qualified accounts are identified and properly pursued
- Managed Sales pipeline via Quickbase and Salesforce to organize leads and develop plan of action for qualifying and pursuing prospective clients – increased lead generation 20% YoY 2021 - 2022
- Sold and led TMS integration of $10B supermarket chain over 8-month sales to integration cycle across 10 facilities with $30MM in annual FUM
- Sold and led TMS integration of $1B automotive manufacturing company over 6-month sales to integration cycle across 5 facilities with $25MM in annual FUM
- Responsible for GTM, sales and integration of new TMS resulting in 39 new customers totaling ~$3MM in GM and 15K shipments annually in first year of product release
Senior Manager, Supply Chain Operations
Coyote Logistics – RXO
05.2018 - 12.2019
- Develop and manage 4 managers responsible for supporting UPS/Coyote department synergies
- Managed the execution and daily collaboration for 13 new accounts transitioning from sales to implementation phase generating ~$40MM in revenue and ~50K annual shipments
- Aligned product deliverables with business metrics to increase customer engagement by 33% YoY resulting in $1MM in annual GM
- Led cross-functional engagement across operations and strategy to develop continuous improvement projects and calculate ROI resulting in 14,000 annual hrs saved and $4MM in cost-savings
- Conducted 5 monthly internal cross-functional touchpoints across 75+ employees to review pipeline health, strategic initiatives, and barriers from pending business decisions
Manager, Enterprise Operations
Coyote Logistics – RXO
01.2015 - 04.2018
- Led integration activities of acquired company and customers
- Developed and implemented operations training program and tools, SOP’s, and process maps for 20 customers across 30 employees
- Managed and developed 2 Operations leads & 12 reps, responsible for executing ~$200MM annual transportation spend
- Led customer meetings and quarterly business reviews (QBR) delivering account health and driving continuous improvement
- Participate in various customer RFP’s and selection process resulting in a +15% increase in REV and +25% increase in GM YoY
Business Development Sales Rep
Coyote Logistics – RXO
10.2011 - 01.2015
- Initiated and maintain a high level of sales activity including negotiation and post-sale service
- Managed individual portfolio of 15+ accounts
- Facilitated diverse shipping modes for mid-size customers including F&B/home goods/raw materials
- Addressed concerns and implemented solutions for customers that attributed to problem solving skills and ability to identify areas for improvement
- Articulated product/service features and benefits, provided lane pricing, and prepared sales reports to enhance customer engagement
Property Manager
Fairfield Residential
11.2007 - 10.2011
- Led team of 11 Leasing agents, bookkeeper, and maintenance supervisor
- Prepared weekly and monthly management reports, budgets, and forecasts overseeing $15MM in Annual revenue
- Led quarterly investor meetings providing property updates and financial health
- Managed vendor relations for 20 companies providing various contracting services
- Achieved 97% pre-lease of 865 bed student housing development while attending college fulltime (Exceeded goal of 95%)
Education
B.S. - Consumer Economics
UNIVERSITY OF GEORGIA
Athens, GA05.2009
Skills
- Exceptional communication and leadership skills
- Adept in customer operations and sales
- Self-motivated
- Strong work ethic
- Technically proficient
- Sales lifecycle management
- Sales presentations
- Solution selling
Certification
Six Sigma - Greenbelt, Coyote Logistics, 2017
Timeline
Enterprise Sales Director
Emerge
03.2024 - Current
Senior Manager, Supply Chain Strategy
Coyote Logistics – RXO
12.2019 - 03.2024
Senior Manager, Supply Chain Operations
Coyote Logistics – RXO
05.2018 - 12.2019
Manager, Enterprise Operations
Coyote Logistics – RXO
01.2015 - 04.2018
Business Development Sales Rep
Coyote Logistics – RXO
10.2011 - 01.2015
Property Manager
Fairfield Residential
11.2007 - 10.2011
B.S. - Consumer Economics
UNIVERSITY OF GEORGIA
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