Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Brandon Williams

Atlanta

Summary

Community Engagement & Healthcare Sales Leader | Strategic Market Expansion | Patient-Centered Liaison

Accomplished healthcare professional with 10+ years of success in hospice and palliative care business development, relationship management, and cross-functional leadership. Proven ability to drive referral growth, increase territory market share, and build high-trust partnerships with physicians, facilities, and families. Known for mentoring teams, coaching new hires, and collaborating seamlessly with clinical and operations departments to ensure smooth transitions of care. Passionate about educating the community and healthcare professionals on hospice services while delivering value-based, ethical, and patient-centered solutions. Recognized for exceeding referral goals, retaining key accounts, and elevating brand presence across competitive territories.

Overview

16
16
years of professional experience

Work History

Senior Account Executive

Sacred Journey Hospice
Lawrenceville
04.2024 - Current
  • Lead business development efforts across the Metro Atlanta area, cultivating strong referral relationships with physicians, discharge planners, assisted living communities, skilled nursing facilities, and hospitals.
  • Consistently recognized as a top performer, surpassing monthly referral and admissions targets by fostering trust, delivering education, and demonstrating industry expertise.
  • Cross-collaborate with clinical and operations departments to ensure smooth transitions of care, enhance the patient and family experience, and increase admission efficiency and referral partner satisfaction.
  • Contribute to organizational growth by supporting territory planning, tracking referral trends, and partnering with leadership to develop competitive strategies and institutional agreements.

Director of Strategic Partnerships

Traditions Health
Roswell
10.2018 - 01.2024
  • Spearheaded strategic hospital partnerships, aligning care strategies with value-based care models and enhancing patient outcomes and revenue growth.
  • Implemented process optimization frameworks to drive operational efficiency, scalability, and regulatory compliance.
  • Developed and executed go-to-market strategies that expanded the company’s footprint across new territories, driving sustained revenue growth and enhancing brand presence.
  • Led strategic account management initiatives, delivering enterprise-level partnership solutions that improved patient care pathways and bolstered long-term collaborations.
  • Ensured risk mitigation and adherence to all regulatory requirements, safeguarding operational integrity and corporate compliance.

Director of Business Development

Atlanta Family Hospice & Palliative Care
Norcross
09.2016 - 10.2018
  • Orchestrated go-to-market strategies and market expansion plans that elevated census and solidified market positioning.
  • Negotiated and secured multi-year contracts with key healthcare providers, enhancing network integrity and operational resilience.
  • Developed and implemented sales enablement programs that elevated team performance, client engagement, and conversion metrics.
  • Devised and monitored KPIs and performance dashboards to align business development efforts with corporate objectives.

Director of Business Development

Seasons Hospice & Palliative Care
Atlanta
05.2014 - 09.2016
  • Elevated referral and admission processes by 65%, improving workflow efficiency, patient satisfaction scores, and revenue growth.
  • Integrated hospice and palliative care services, driving clinical integration and enhancing continuum of care.
  • Launched a real-time client feedback system to drive service excellence and continuous improvement.
  • Provided targeted coaching and performance management to foster a culture of operational excellence and strategic growth.

Technical Account Manager- BGCO

Verizon Wireless
Wilmington
09.2009 - 05.2014
  • Delivered advanced technology solutions to high-value business clients, achieving a 98% resolution rate, strengthening client trust, and securing long-term strategic partnerships.
  • Aligned cutting-edge technology solutions with client business objectives, driving operational efficiency and scalability.
  • Partnered with cross-functional teams (engineering, marketing, and support) to deliver a seamless customer experience, improving client retention and loyalty.
  • Researched industry trends and competitive offerings to identify market expansion opportunities, resulting in enhanced revenue growth and client acquisition.
  • Recognized with multiple top performance awards, including President’s Club Inductee, Innovation in Client Solutions, Top Tech Sales Executive, and Northeast Region Top Sales Performer, for consistently exceeding sales targets and delivering exceptional business results.

Education

Master of Health Administration -

Louisiana State University
Baton Rouge, LA
05.2026

Bachelor of Science - Psychology

Kennesaw State University
Kennesaw, GA

Skills

  • High-Performance Team Leadership & Development
  • Strategic Growth & Market Expansion
  • Strategic Partnerships & Stakeholder Engagement
  • Operational Excellence & Process Optimization
  • Data-Driven Decision-Making & Analytics
  • Value-Based Care & Clinical Integration
  • Regulatory Compliance & Risk Mitigation
  • P&L Management & Revenue Optimization
  • Patient-Centered Service Delivery
  • Go-to-Market Strategy Execution
  • Stakeholder Alignment & Influence
  • Referral Generation & Pipeline Management

Accomplishments

  • President’s Circle Award – BrightSpring Health Services (2024)
  • Strategic Growth Innovator Award – Traditions Health (2022)
  • CEO Award for Outstanding Leadership & Strategic Impact – Traditions Health (2021)
  • Business Development Leader of the Year – Seasons Hospice (2020)
  • President’s Club Inductee – Verizon Wireless (2013)
  • Innovation in Client Solutions Award – Verizon Wireless (2012)
  • Top Tech Sales Executive Award – Verizon Wireless (2011)
  • Northeast Region Top Sales Performer – Verizon Wireless (2010)

Timeline

Senior Account Executive

Sacred Journey Hospice
04.2024 - Current

Director of Strategic Partnerships

Traditions Health
10.2018 - 01.2024

Director of Business Development

Atlanta Family Hospice & Palliative Care
09.2016 - 10.2018

Director of Business Development

Seasons Hospice & Palliative Care
05.2014 - 09.2016

Technical Account Manager- BGCO

Verizon Wireless
09.2009 - 05.2014

Master of Health Administration -

Louisiana State University

Bachelor of Science - Psychology

Kennesaw State University

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