Caylor Summers
Calhoun,GA
Summary
Existing SportGroup employee who knows the business as well as maintains strong relationships with fellow SportGroup employees and full understanding of the prestigious SYNLawn brand. Dynamic and results-driven sales professional with 10 years of experience in the commercial and sports industry. Proven track record of exceeding sales targets and driving revenue growth by leveraging existing product knowledge and deep understanding of customer needs. Expert in crafting innovative sales strategies, conducting market analysis and implementing effective promotional campaigns to enhance brand visibility. Strong communicator with the ability to present compelling sales pitches and negotiate high-value contracts. Passionate about the game of golf and committed to delivering exceptional customer service.
Overview
8
8
years of professional experience
Work History
Promotional Sales Manager
Synthetic Turf Resources - SportGroup
09.2024 - Current
- Tasked with reducing inventory levels of promotional good products for all three turf brands under SportGroup as well as obsolete yarns on a global level
- Reduced inventory by multi-million SF in 6 months to SportGroup customers and new business
- Handled customer relations issues, enabling quick resolution, and client satisfaction
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services
- Generated detailed sales reports and forecasts to analyze performance and track progress for KPS
- Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor
National PIP Sales Manager
Advanced Polymer Technology - SportGroup
03.2020 - 09.2024
- Responsible for sales functions and needs of existing customers and affiliates of APT alongside the SYNLawn distributor network system, as well as clientele within the playground surfacing industry covering North and South America
- Built new PIP program from $26,500 with previous year sales to $780,000 in 12 months
- Provided on-site installation instructions
- Demonstrated construction practices and methodology in the playground industry for Poured-in-Place surfacing
- Engaged via team and committee on market/product based conception, marketplace analysis, R&D, marketing, to product launch
- Provided sales support to SYNLawn Distributor network
Builder/ Multi-Family Sales Manager
Engineered Floors
11.2016 - 03.2020
- Was responsible for servicing established EF dealers and driving specified residential flooring products to national and regional builders and multifamily management companies
- Successfully managed the sales process, serviced customers, and generated new business
- Built unestablished South Florida territory to 3.7 million dollars in revenue
- Built strong customer relationships and provided account management of high-volume transactional business for large and strategic accounts while ensuring customer satisfaction
- Monitored territory performance against established objectives and guidelines, taking strategic action to improve performance
- Conducted product knowledge training sessions for dealers and end users
Education
Bachelor of Science - Business Management
Jacksonville State University
Jacksonville, AL05-2016
Skills
- Communication
- Collaborative
- Sales Negotiating
- Customer Service
- Team-Player
- Proficient artificial turf knowledge
- Critical Thinking
- Organized
- Large B2B & Global sales account success
Activities
- Member & Committee member of the Dalton Golf and Country Club
- Enjoy sports, traveling, family and watching my kids grow
Timeline
Promotional Sales Manager
Synthetic Turf Resources - SportGroup
09.2024 - Current
National PIP Sales Manager
Advanced Polymer Technology - SportGroup
03.2020 - 09.2024
Builder/ Multi-Family Sales Manager
Engineered Floors
11.2016 - 03.2020
Bachelor of Science - Business Management
Jacksonville State University
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