CHRISTOPHER FINLEY
Cumming
Summary
Dynamic operations leader with a proven track record at Special-T Commercial Furniture, excelling in ERP integration and KPI dashboard development. Adept at e-commerce strategy and market analysis, I drive impactful results through effective communication and analytical thinking, enhancing revenue visibility and operational efficiency.
Overview
15
15
years of professional experience
Work History
Strategic Operations & Data Transformation Lead
Special-T Commercial Furniture
Alpharetta
02.2024 - Current
- Integrated SYSPRO ERP data into Power BI and built executive and sales manger dashboards for revenue, quoting funnel, margin mix, and incentives visibility.
- Mapped key data entities and collaborated with finance and sales to standardize definitions (orders, quotes, pipeline stages).
- Planned AWS modernization (S3, IAM patterns) and CI/CD approach (Git/GitHub/CodeCommit), improving release hygiene and rollback readiness.
- Established vendor governance for code, hosting, and data—drafted IP ownership language, clarified access rights, and aligned on secure credentials handling.
- Coordinated with developers to streamline quoting and configurator UX (CodeIgniter/Three.js) for faster quote turnaround and fewer error states.
- Partnered with leadership on operational reviews, surfacing risks, remediation paths, and prioritization trade‑offs.
Founder & Amazon Seller
Restore Furniture (Amazon FBA Brand)
Atlanta
01.2024 - Current
- Launched furniture brand on Amazon specializing in standing desks and modular shelving.
- Conducted market and keyword research; developed listings, A+ content, and structured PPC campaigns to enhance CTR.
- Established FBA operating playbook for packaging, labeling, prep, and inbound processes.
- Created SOPs for stock health management and stranded inventory prevention.
- Managed supplier selection, cost modeling, and quality reviews while resolving issues with carriers and Amazon support.
- Designed warranty, returns, and customer messaging flows to protect margins and ensure high CSAT.
- Outlined channel expansion strategy for DTC site and select B2B opportunities to diversify revenue.
Founder & Creative Director
Asher’s Creative
Remote
01.2021 - Current
- Delivered brand systems, marketing assets, and custom WordPress themes utilizing ACF and responsive design.
- Collaborated with clients to identify their needs and tailor solutions accordingly.
- Introduced automation to expedite image production and content staging, ensuring adherence to brand standards.
- Developed interactive portfolio pages and campaign materials to support lead generation and sales initiatives.
- Developed innovative marketing strategies to enhance brand visibility and engagement.
Founder & Brand Owner
Asher’s Apparel (Amazon Private Label, Legacy)
Atlanta
01.2015 - 01.2024
- Transitioned from retail arbitrage to private label apparel, specializing in graphic tops and tees.
- Launched Asher’s Apparel brand on Amazon, securing enrollment in Amazon Brand Registry for content protection.
- Established screen-printing partnerships and developed scalable FBA fulfillment systems.
- Optimized product catalog with design iterations, keyword testing, and effective lifecycle management.
- Achieved peak annual revenue of $3.3M in 2021 while maintaining residual income through legacy brand.
Clinical Program Director
No Longer Bound
Cumming
03.2018 - 06.2020
- Directed development of clinical programs to improve resident care services.
- Ensured compliance with state and federal regulations in clinical operations.
- Managed budgets and resources for various clinical initiatives across departments.
- Facilitated training sessions on best practices in substance abuse treatment.
- Monitored clinical staff performance to uphold care standards.
- Regularly reviewed medical records for accuracy and completeness.
- Provided leadership and support to multidisciplinary team members.
- Conducted meetings to assess patient outcomes and strategize improvements.
Certified Addiction Counselor
No Longer Bound
Cumming
11.2010 - 01.2020
- Led Christ‑centered recovery through group facilitation, individual counseling, and family sessions.
- Maintained comprehensive case documentation; collaborated with multidisciplinary staff to adapt plans to resident needs.
- Mentored interns and staff in servant leadership principles and professional boundaries.
- Developed personalized recovery plans based on client needs and goals.
- Educated clients on coping strategies and life skills for sustainable recovery.
- Monitored client progress and adjusted treatment plans as necessary.
- Conducted workshops on addiction awareness and prevention strategies.
Director of Program Design (Administrative Team)
No Longer Bound
Cumming
08.2015 - 01.2018
- Designed and refined curriculum for Regeneration Program using agile methodologies.
- Produced training materials and facilitator guides to enhance educational delivery.
- Collaborated with counselors to synchronize class content and resident progression criteria.
- Participated in organization-wide decision-making and staff development initiatives as Administrative Team member.
Director (Operations Manager)
No Longer Bound — NLB Studios
Cumming
11.2010 - 08.2015
- Managed a revenue‑generating design and print studio: P&L, annual budget/plan, production schedules, vendor coordination, and quality control.
- Provided vocational training (print/design/interpersonal) and implemented workflow standards for pricing, payment, and approvals.
- Oversaw client satisfaction, on‑time delivery, and continuous improvement of production processes.
- Led creative teams to develop innovative marketing campaigns.
- Mentored junior designers, fostering skill development and creativity.
Education
Certified Addiction Counselor - Certified Addiction Counselor
Georgia Addiction Counseling Association
Atlanta, GA01.2016
Naval Nuclear Mechanical Operator - Nuclear Engineering
Navy Nuclear Power School & Prototype School
Charleston, SC01-1999
Computer Science - Computer Science
Georgia Tech / Southern Polytechnic
Atlanta, GACollege Prep & Vocational Diploma - Honor Graduate
R.L. Osborne High School
Marietta, GASkills
- Operations leadership
- Team leadership
- E-commerce strategy
- Market analysis
- Effective communication
- Marketplace management
- SEO and PPC strategies
- Product sourcing and supply chain
- ERP and Power BI integration
- AWS services management
- KPI dashboard development
- Web development with WordPress
- Analytical thinking
- Program design and curriculum development
- Counseling and facilitation
Leadership Community
- Servant leadership; mentoring; written/oral communication; planning/organizing; strategy development; innovative awareness.
- Youth soccer coach (U12) and active in family/community initiatives.
References
References available upon request.
Timeline
Strategic Operations & Data Transformation Lead
Special-T Commercial Furniture
02.2024 - Current
Founder & Amazon Seller
Restore Furniture (Amazon FBA Brand)
01.2024 - Current
Founder & Creative Director
Asher’s Creative
01.2021 - Current
Clinical Program Director
No Longer Bound
03.2018 - 06.2020
Director of Program Design (Administrative Team)
No Longer Bound
08.2015 - 01.2018
Founder & Brand Owner
Asher’s Apparel (Amazon Private Label, Legacy)
01.2015 - 01.2024
Certified Addiction Counselor
No Longer Bound
11.2010 - 01.2020
Director (Operations Manager)
No Longer Bound — NLB Studios
11.2010 - 08.2015
Certified Addiction Counselor - Certified Addiction Counselor
Georgia Addiction Counseling Association
Naval Nuclear Mechanical Operator - Nuclear Engineering
Navy Nuclear Power School & Prototype School
Computer Science - Computer Science
Georgia Tech / Southern Polytechnic
College Prep & Vocational Diploma - Honor Graduate
R.L. Osborne High School