Christopher M. Odendahl
Atlanta
Summary
Forward thinking and highly motivated multi-level manager with proven success onboarding and developing brands; in excess of 500k+ cases.
Used my business acumen, leadership, and analytical skills to build initiatives with key accounts ensuring sustained patronage.
Overview
16
16
years of professional experience
Work History
Off-Premise Craft Spirits Manager
Savannah Distributing Company
01.2023 - Current
- Personally helped account managers achieve sales goals by calling on off-premise accounts statewide.
- Managed an extensive, multi-category, craft spirits portfolio catering to home bar needs
- Successfully crated cocktail kits, while cross-merchandising products based on current trends
- Increased repeat customer base by maintaining relationships with high-profile & key accounts
- Worked closely with in-store sales team building displays, gaining better product position, and organizing in-store tastings while showcasing multiple points of POS,
- Personally onboarded brands in new, emerging category; with sales upward of 400k cases in 4 years
- Trained both the internal sales force and external accounts on the diverse portfolio
On-Premise Craft Spirits Manager
Savannah Distributing Company
02.2018 - 01.2023
- Managed and developed a large portfolio of cocktail driven spirits brands
- Identified trends and utilized core brands to create cocktail menus and customized drinks accordingly
- Developed and maintained relationships with customers and suppliers through brand activations and brand loyalty
- Communicated clearly with employees, suppliers and executives to keep in sync while working toward established business goals
- Onboarded new employees with training and new hire documentation
- Traveled globally to gain knowledge of both large and craft brands ensuring effective sell through
District Manager
Savannah Distributing Company
02.2018 - 01.2023
- Lead direct reports effectively by clearly communicating roles and responsibilities, expectations, and deliverables
- Recruited and mentored dozens of account managers into leadership positions both internally and externally
- Maintained and grew excellent relationships in an ever competitive market
- Strategically planned directives for bi-weekly meetings and sales goals
Account Manager
Savannah Distributing Company
06.2015 - 02.2018
- Top performing account manager selling all five categories of the portfolio
- Grow existing partnerships while searching for new opportunities to expand customer base
- Detail oriented and organized; excellent time management skills and ability to multi-task and support numerous projects
- Increased sales by 35+% yearly in multiple territories
- Effectively maintained and developed relationships with 300+ accounts
- Routinely surpassed position benchmarks and goals by implementing sales analytics
- Maintained expert knowledge of the 10000+ product portfolio
- Annually recognized as top incentive performer across multiple categories
Buyer, Bar Lead, Manager
Leon's Full Service
02.2008 - 06.2015
- Built long-term supplier relationships with vendors to establish quality and locally competitive pricing
- Communicated with vendors regarding inventory needs and negotiated prices to maintain profit margins
- Collaborated with internal departments to better understand needs and determine purchasing requirements
Education
General Studies
University of West Georgia
Carrollton, GAGeneral Studies
Southeastern Louisiana University
Hammond, LALicensed Real Estate Sales Associate - Real Estate
1A School of Real Estate
Fort Lauderdale, FLSkills
Organizational Skills
Creativity
Business Development
Ultra Competitive
Timeline
Off-Premise Craft Spirits Manager
Savannah Distributing Company
01.2023 - Current
On-Premise Craft Spirits Manager
Savannah Distributing Company
02.2018 - 01.2023
District Manager
Savannah Distributing Company
02.2018 - 01.2023
Account Manager
Savannah Distributing Company
06.2015 - 02.2018
Buyer, Bar Lead, Manager
Leon's Full Service
02.2008 - 06.2015
General Studies
University of West Georgia
General Studies
Southeastern Louisiana University
Licensed Real Estate Sales Associate - Real Estate
1A School of Real Estate
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