Summary
Overview
Work History
Education
Skills
Timeline
Generic
Ethan Whitmire

Ethan Whitmire

Gainesville

Summary

Dynamic Social Media Marketing Manager at Arabella Capital with a proven track record in boosting brand awareness and engagement through innovative digital marketing strategies. Skilled in market research and client relations, I successfully increased website traffic and optimized content strategies, fostering a strong online presence and enhancing user experience.

Overview

7
7
years of professional experience

Work History

Social Media Marketing Manager

Arabella Capital
04.2022 - 09.2023
  • Managed multiple social media platforms for increased engagement and audience growth.
  • Created engaging multimedia content including graphics, videos, and blog posts to enhance user experience.
  • Increased website traffic through effective content creation and search engine optimization strategies.
  • Maintained a consistent brand voice across all channels, fostering trust among followers and customers.
  • Monitored industry trends to stay ahead of competitors, adjusting tactics as needed.
  • Collaborated with cross-functional teams to develop cohesive marketing plans and messaging.
  • Boosted brand awareness by developing and implementing targeted social media campaigns.
  • Developed customized paid advertising campaigns for maximum return on investment.
  • Analyzed performance metrics to optimize content strategy and improve overall reach.
  • Scheduled regular audits of social media accounts to maintain profile accuracy, relevance, and compliance with platform guidelines.
  • Streamlined internal communication processes to ensure efficient collaboration between departments in executing marketing strategies.
  • Optimized advertising spend to maximize ROI, reallocating budget based on performance analytics.
  • Revamped social media style guides to reflect current trends, keeping brand relevant.
  • Developed content calendars for consistent engagement, leading to increased follower interaction.
  • Increased web traffic through strategic SEO practices and compelling social media content.
  • Monitored competitor activity to stay ahead of industry movements, adapting strategies accordingly.
  • Led team meetings to align social media strategy with overall marketing goals, fostering cohesive brand voice.
  • Conducted market research to identify trends, tailoring content to audience preferences.
  • Conducted market research to identify new opportunities and target markets.
  • Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
  • Improved website visibility through development and implementation of SEO strategies.

Accounting Assistant

Arabella Capital
10.2020 - 09.2023
  • Processed payments and documents such as invoices, journal vouchers, employee reimbursements, and statements.
  • Managed high-volume invoice processing tasks while consistently meeting tight deadlines for vendor payments.
  • Expedited invoice processing with effective communication between internal departments and external vendors.
  • Processed credit card payments and reconciled credit card statements for accuracy in accounting process.
  • Maintained strict confidentiality of sensitive financial data, protecting company integrity and privacy rights of individuals involved.
  • Reduced errors in account reconciliation through meticulous attention to detail and thorough review of transactions.
  • Assisted in the preparation of monthly financial statements for timely and accurate reporting to management.
  • Contributed to the development of a positive work environment, fostering strong relationships with colleagues and supervisors.
  • Collaborated with team members on special projects, contributing valuable insights and problem-solving skills.
  • Supported budget planning and forecasting with detailed analysis and data compilation.
  • Reduced processing errors by implementing new system of double-checking entries.
  • Assisted in tax preparation, ensuring accurate and compliant submissions.
  • Assisted in preparing monthly financial statements, contributing to transparent and accurate financial reporting.
  • Improved team productivity by organizing and maintaining digital and physical financial records.
  • Input financial data and produced reports using Smart Sheets, Google Sheet, bill.com.
  • Reconciled company bank, credit card and line of credit accounts, investigating, and resolving discrepancies to keep accounts audit-ready.
  • Implemented new accounting processes to decrease spending and work flow downtime.

Realtor

Virtual Properties Realty, Inc. - Broker Acct
10.2021 - 01.2025
  • Coordinated various aspects of real estate transactions such as inspections, appraisals, and financing arrangements, minimizing delays and challenges for clients.
  • Built lasting relationships with clients through excellent communication, personalized service, and dedication to their needs.
  • Developed strong knowledge of local market conditions, allowing for accurate pricing strategies and targeted marketing efforts.
  • Enhanced client satisfaction with diligent follow-up after closing, ensuring a positive experience overall.
  • Delivered exceptional customer service by addressing client concerns promptly and professionally throughout the entire transaction process.
  • Streamlined contract negotiations by meticulously reviewing documents and communicating clearly with all involved parties.
  • Ensured compliance with federal/state laws regulating real estate transactions.
  • Advised and informed prospective clients on current market activities and conditions.
  • Assisted buyers with finding ideal homes by assessing needs, requirements, and budgets.
  • Fostered trust among clients by maintaining strict confidentiality regarding personal information during each transaction agreement period.
  • Studied property listings, interviewed prospective clients, accompanied clients to properties and discussed condition of sales.
  • Leveraged market knowledge and analysis to provide guidance and advice on best options for clients.

Bookkeeper

Home Depot
06.2019 - 02.2023
  • Maintained accurate records of all transactions, ensuring compliance with company policies and applicable regulations.
  • Reduced errors in financial reporting by conducting thorough reviews and ensuring accurate data entry.
  • Provided support during audits by supplying requested documentation promptly and accurately.
  • Enhanced operational efficiency by automating routine bookkeeping tasks.
  • Handled day-to-day accounting processes to drive financial accuracy.
  • Inspected account books and recorded transactions.
  • Input financial data and produced reports using Home Depot’s proprietary software.

Social Media Assistant

Arabella Capital
10.2020 - 04.2022
  • Created engaging content to keep social media channels updated and on brand.
  • Developed captivating visual content using graphic design tools for enhanced aesthetic appeal across all channels.
  • Boosted customer engagement through regular posting of relevant and interactive content on various social media platforms.
  • Managed Facebook, Instagram and Twitter content to keep brand messages consistent.
  • Maintained company's online social presence and created branded communications for social media campaigns.
  • Elevated the user experience by responding to comments, messages, and inquiries promptly and professionally.
  • Identified opportunities and scheduled daily posts promoting company brand, events and special offers.
  • Researched key industry trends and competitive insights to keep messaging relevant to target demographic.
  • Tracked performance metrics for continuous improvement in engagement rates and audience growth.
  • Grew the company''s online presence with consistent updates and monitoring of all social media accounts, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest.
  • Monitored KPIs and analyzed performance reports to determine future directions for social media.

Paint Department Associate

Home Depot
06.2019 - 02.2023
  • Exceeded sales targets consistently through proactive upselling of related products such as brushes, rollers, and primers.
  • Assisted in staff training and development, imparting knowledge of paint products, techniques, and industry trends.
  • Managed paint mixing station diligently, achieving precise color matches according to customers'' specifications.
  • Optimized display layouts for enhanced visual appeal while simultaneously improving ease of access for customers.

Movie Theater Employee

Regal Cinemas
11.2017 - 08.2019
  • Handled cash register transactions accurately while providing friendly service at the concession stand or box office.
  • Maintained lobby, hallway, and auditorium cleanliness using various sanitation practices.
  • Provided assistance to guests with special needs and helped with seat accommodations.
  • Assisted in maintaining a clean and safe theater environment, promoting positive guest interactions.
  • Checked IDs for age-restricted shows in compliance with regulations.
  • Welcomed guests to theater with friendly demeanor and smile and directed to screening rooms.
  • Collaborated with team members to ensure smooth operations during peak movie seasons and special events.
  • Implemented crowd control measures during high-traffic periods, promoting safety within the theater premises.
  • Coordinated with team members to cover various roles as needed during busy periods or staff shortages, maintaining a consistently high level of service throughout the theater''s operational hours.
  • Assisted with special events marketing to increase visibility and maximize ticket sales.
  • Trained new employees on company policies and procedures, fostering a productive work environment.
  • Performed routine inspections of theater to identify safety hazards.
  • Performed regular maintenance tasks on theater equipment, prolonging their lifespan and functionality.
  • Troubleshot technical issues to maintain high-quality viewing experience.

Education

Chestatee High School
Gainesville, Ga
05.2019

Skills

  • Client relations
  • Comparative market analysis
  • Tech-savvy mindset
  • Schedule coordination
  • Social media marketing
  • Market research
  • Video editing
  • Digital marketing strategies
  • Leads generation
  • Works well independently
  • Strong organizational skills
  • Client-oriented
  • Highly professional
  • Excellent teamwork
  • Digital marketing
  • Google Sheets expert

Timeline

Social Media Marketing Manager

Arabella Capital
04.2022 - 09.2023

Realtor

Virtual Properties Realty, Inc. - Broker Acct
10.2021 - 01.2025

Accounting Assistant

Arabella Capital
10.2020 - 09.2023

Social Media Assistant

Arabella Capital
10.2020 - 04.2022

Bookkeeper

Home Depot
06.2019 - 02.2023

Paint Department Associate

Home Depot
06.2019 - 02.2023

Movie Theater Employee

Regal Cinemas
11.2017 - 08.2019

Chestatee High School
Ethan Whitmire