FRANK LASTER III
Atlanta
Summary
Dynamic sales rep with a proven track record at Sinch, consistently exceeding quotas through strategic outreach. Skilled in technical product knowledge, I excel at building rapport and generating interest, driving significant growth in qualified opportunities.
Overview
11
11
years of professional experience
Work History
SDR
Sinch
Atlanta
04.2020 - Current
- Consistently exceeded quotas for qualified opportunities through targeted outreach strategies.
- $4.6 mil in pipeline creation for 2024 (most among SDRs)
- Established connections with potential clients through initial outreach calls.
- Identified prospects via calls, email campaigns, and LinkedIn outreach.
- Gathered customer requirements to provide tailored product information.
- Qualified inquiries to effectively introduce relevant products and services.
- Customized communication strategies to engage diverse target audiences.
- Demonstrated deep understanding of technical products and associated APIs.
Sales Development Representative
Gather Technologies
Atlanta
08.2019 - 03.2020
- Build relationships with potential clients via phone and email to generate interest in Gather software
- Advanced organizational skills and experience successfully managing multiple priorities, maintaining a high-volume pace
- Proven experience with cold calling prospects across all levels
Sales Development Representative
Lead Forensics
Atlanta
10.2018 - 06.2019
- Complete over 100 cold calls per day to bring in new prospects, maintaining a 33-50% book rate with decision makers.
- Prospecting leads through self-sourcing main verticals and targeted markets
- Build high business rapport through phone/email correspondence to create and maintain pipeline
Sales and Leasing Consultant
Sunbelt Ford of Americas Inc.
Americus
01.2018 - 09.2018
- Follow up on inquiries via email, internet forms, and phone calls to ensure customers have all the information they need in order to make an informed purchase.
- Negotiate deals on buying and leasing automobiles to the satisfaction of both the customer and the dealership
- Maintained in-depth knowledge of vehicles, market conditions and customer buying preferences.
Freelance Marketing/PR
Self-employed
Statesboro
07.2014 - 12.2014
- Created digital content using Adobe Creative Suites (Photoshop, Illustrator, InDesign)
- Created marketing opportunities through synergy with other businesses
- Increase same-day sales in first campaign by 35%
Education
Bachelors of Interdisciplinary Studies - Interdisciplinary Studies
Georgia Southern University
Statesboro, GA01.2017
Skills
- Client relations
- Sales
- Negotiation
- Problem Solving
- Technical product knowledge
- Team collaboration
- Strategic communications
- Relationship building
Timeline
SDR
Sinch
04.2020 - Current
Sales Development Representative
Gather Technologies
08.2019 - 03.2020
Sales Development Representative
Lead Forensics
10.2018 - 06.2019
Sales and Leasing Consultant
Sunbelt Ford of Americas Inc.
01.2018 - 09.2018
Freelance Marketing/PR
Self-employed
07.2014 - 12.2014
Bachelors of Interdisciplinary Studies - Interdisciplinary Studies
Georgia Southern University
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