GINA TENENBAUM

• Directed the strategic vision and operational leadership of a high-impact UX Research Operations function, implementing scalable standard operating processes that enhanced service delivery for Fortune 500 clients in technology, pharma, financial and other services.
• Led and developed a cross-functional research operations team of 30+ members, fostering a performance-driven culture aligned with corporate leadership and growth objectives. This team consisted of project managers, vendor relationship managers and an internal recruiting team.
• Executed company-wide initiatives across multiple business units to improve operational efficiency minimizing the need for additional head count, streamline workflows with the use of AI, and increase client engagement metrics.
• Collaborated with executive leadership to prioritize operational strategies, contributing to long-term business planning, margin growth from 7%-20%, and client satisfaction improvements to a consistent score for the last 6 quarters of 9.7.
• Drove continuous process innovation and vendor optimization efforts, ensuring agile responses to evolving client requirements and market conditions.
• Delivered custom research and marketing solutions tailored to client objectives by coordinating internal stakeholders, cross-departmental teams, and third-party vendors.

• Managed a portfolio of 50+ client accounts from a variety of industries, driving client retention, satisfaction, and revenue growth; achieved a 3x increase in annual revenue through upselling and strategic account development.
• Oversaw regional operations across three research facilities (two in Chicago, one in St. Louis), supporting account delivery and operational efficiency.
• Owned monthly and annual sales forecasting, budget tracking, and expense management for the Midwest region; consistently met or exceeded financial targets.
• Closed and managed the execution of the company’s three largest (1800+ participants) qualitative research projects ever; strengthening high-value client relationships.
• Led and coached a cross-functional team of 60+ professionals across account management, project coordination, operations, and research functions.
• Utilized CRM platforms to track pipeline activity, client communications, and project outcomes; ensured timely follow-ups and reporting accuracy.
• Maintained high client satisfaction ratings based on post-project surveys, consistently exceeding internal benchmarks for service delivery.

• Managed budgets and timelines for 10+ concurrent, multi-phase global qualitative research studies all in the Pharmaceutical space including patient journey mapping, drug development, concept testing, and detail aid evaluation.
• Supported the Managing Partner on the firm’s highest-value healthcare accounts, contributing to client relationships generating over $3M in annual revenue.
• Oversaw end-to-end project compliance, including financial reporting, reconciliation, internal training, and adherence to legal and regulatory standards (e.g., pharma compliance) for five of the world’s largest pharmaceutical companies.
• Served as primary liaison between clients, internal research teams, facilities, recruiters, and moderators to coordinate logistics across complex international studies.
• Partnered with executive recruiters to successfully deliver low-incidence (1–10%) participant recruits, ensuring project feasibility and client satisfaction under tight timelines.

Experienced project manager with a strong background in qualitative and quantitative research across industries such as food and beverage, insurance, and CPG. Adept at coordinating complex logistics among clients, facilities, and internal teams, including six in-house moderators. Successfully led multi-year research panels for Tier-1 clients, developed proposals and recruitment strategies, and delivered insightful topline reports based on online qualitative research. Recognized as the in-house expert on tech-driven qualitative methods and played a key role in driving team culture through leadership of company charity and team-building initiatives.

Research project lead with experience directing consumer, medical, and B2B studies from recruitment through onsite execution. Managed daily recruitment efforts for projects ranging from small groups to large-scale studies with up to 360 respondents. Worked closely with phone room supervisors to ensure targeted participant selection and supported business development through rapid, high-quality bid generation within tight timelines.

Manager of the focus group facility that oversaw hiring, training, scheduling, and performance management for a 12-person staff. Supported project managers throughout the research cycle, including client communication and daily updates. Handled cost analysis and invoicing, and managed the logistics of off-site research projects. Proficient in data analysis and reporting using SPSS.