ISAIAH JACKSON
Public Relations Executive
Atlanta,GA
Summary
Strategic communications leader with 10+ years of experience guiding early-stage and enterprise brands across blockchain, fintech, and emerging technology. Proven track record of driving brand credibility via media relations, developing and leading high-impact PR teams, and overseeing global media campaigns. Adept at aligning communications strategies with brand mission and stakeholder priorities. Trusted counsel to C-suite leaders and founders.
Notable clients include: Solana, Magic Eden, Sei, Mysten Labs (Sui), Binance, Unstoppable Domains, Immutable, Fantom, Moonbeam, Gelato, CoinTracker, OneOf, MoonPay, M^0, Maple Finance, NFTPerp, Permissionless, Digital Asset Summit, North American Blockchain Summit, SF Blockchain Week.
Overview
12
12
years of professional experience
Work History
Vice President of Public Relations
SCRIB3
10.2023 - Current
- Led all external communications and PR strategy for a portfolio of Web3 clients spanning DeFi and infrastructure.
- Developed and delivered new business pitches to prospective clientele.
- Oversaw earned media campaigns across clientele, resulting in top-tier coverage in Bloomberg, Forbes, Fortune, Reuters, American Banker, Business Insider, CoinDesk, Blockworks, The Block, The Defiant, Cointelegraph, etc.
- Scaled comms operations and staff by 400% while simultaneously improving program quality within the first 12 months.
- Increased annual departmental revenue by 10x over the first 12 months.
- Deployed internal training modules focused on skills development for 15-person staff.
Vice President of Public Relations
Howl Labs
07.2023 - 10.2023
- Led brand positioning, founder comms, and product storytelling across DeFi, infrastructure, NFT and gaming ecosystems.
- Developed internal communications playbook to standardize and scale the approach.
- Oversaw the new business pipeline.
- Provided strategic counsel to the PR client suite.
- Implemented programs focused on skills development of internal staff.
- Oversaw team of 10.
Director of Public Relations
Howl Labs
06.2022 - 07.2023
- Primary point of contact for PR client roster.
- Strategic and tactical lead for announcement-driven campaigns and thought leadership programs.
- Led client strategy on narrative development, crisis mitigation, and investor relations.
- Oversaw team of 5.
Senior Account Executive → Account Executive
Multiplied
06.2019 - 06.2022
- Tactical lead for high-impact PR campaigns for Binance, Solana, Unstoppable Domains, CipherTrace, Mysten Labs, Fantom, Immutable, and OneOf.
- Daily point of contact across client roster.
- Secured consistent Tier -1 press coverage in CoinDesk, Decrypt, Cointelegraph, The Block.
Public Relations Strategist
PressFriendly
06.2018 - 06.2019
- Led strategic messaging workshops, client strategy, and comms roadmaps for early-stage startups.
- Provided strategic comms advisory to Consumer brands, including Ooni and Eczema Honey.
Social Media Strategist
Agora
06.2017 - 06.2018
- Led community engagement and campaign design for early-stage blockchain project.
- Oversaw team of 3 social media personnel.;
- Worked alongside earned media team to align social comms with press.
Public Relations Intern
Highwire PR
01.2017 - 06.2017
- Tactical support across agency tech and consumer brands, including Twilio and IBM.
- Responsible for client spokesperson preparation, media relations support, and KPI tracking.
Operations Manager
Melody Ranch Motel
07.2015 - 12.2016
- Oversaw daily hotel operations.
- Led hiring, onboarding, and training modules for incoming staff.
- Conducted staff wellness sessions.
- Organized staffing and office procedure.
- Responsible for maintaining monthly PnL, vendor sourcing, and invoicing.
Government Relations Intern
Lyft HQ
07.2014 - 09.2014
- Organized rallies and public hearings.
- Conducted speaker preparation sessions to mobilize speakers for public comment.
- Developed and distributed key talking points to qualified speakers.
- Planned and executed events to spread awareness for key initiatives.
Summer Associate
Law Offices of John Ronca, Jr.
06.2013 - 08.2013
- Evaluated documents and court cases.
- Organized, structured and maintained client profiles.
- Attended court room hearings and client meetings.
- Shadowed an established estate planning lawyer.
- Processed and edited client contracts, prenuptial agreements, wills, trusts, etc.
Education
B.A. - English
University of California, Santa Barbara
Santa Barbara, CA09.2015
Skills
- Executive & Brand Positioning
- Narrative Development
- Crisis & Reputation Management
- Media Strategy & Earned Coverage
- Web3/Blockchain Ecosystems
- Launch & GTM Campaigns
- Internal Communications
- Team Leadership
Timeline
Vice President of Public Relations
SCRIB3
10.2023 - Current
Vice President of Public Relations
Howl Labs
07.2023 - 10.2023
Director of Public Relations
Howl Labs
06.2022 - 07.2023
Senior Account Executive → Account Executive
Multiplied
06.2019 - 06.2022
Public Relations Strategist
PressFriendly
06.2018 - 06.2019
Social Media Strategist
Agora
06.2017 - 06.2018
Public Relations Intern
Highwire PR
01.2017 - 06.2017
Operations Manager
Melody Ranch Motel
07.2015 - 12.2016
Government Relations Intern
Lyft HQ
07.2014 - 09.2014
Summer Associate
Law Offices of John Ronca, Jr.
06.2013 - 08.2013
B.A. - English
University of California, Santa Barbara
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