Kalep Cook
Atlanta
Summary
Results-driven professional with expertise in paid social advertising and CRM management. Proven track record in campaign optimization and client onboarding, consistently driving engagement and satisfaction.
Overview
4
4
years of professional experience
Work History
Data Recovery Account Manager
Fields Data Analytics
St. Louis
02.2025 - Current
- Prospected and qualified inbound and outbound inquiries, explaining our data-recovery services, and guiding clients through the initial device-intake process.
- Coordinated end-to-end logistics for hard-drive shipments, providing prepaid labels, clear packing instructions, and confirmation of arrival at our lab.
- Maintained 100% accurate intake records in the CRM (service tickets, device details, client notes) to ensure seamless handoffs to recovery technicians.
- Served as the primary liaison between clients and technical teams, relaying lab findings, expected timelines, and any additional requirements to keep clients informed and at ease.
- Consistently met intake-conversion targets through proactive follow-ups and empathetic client communication, driving both volume and satisfaction.
Guest Experience Specialist
Asbury Automotive
Duluth
10.2022 - 11.2024
- Answered all inbound calls, chats, and messages quickly, professionally, and courteously, ensuring that every visitor inquiry was addressed with care.
- Used CRM and ILM systems to accurately capture all guest information, appointment details, and follow-up notes.
- Conducted needs-analysis talks over the phone, internet chat, and text to determine each guest's car requirements.
- Scheduled and organized test drives, service appointments, and post-interaction follow-up calls in precise accordance with daily work schedules.
- Exceeded visitor satisfaction objectives by providing "genuinely caring, professional, and thorough" information at all touch points.
Snapchat Ads Account Manager
Accenture
atlanta
02.2021 - 07.2022
- Spearheaded a portfolio of end-to-end Snapchat campaigns (up to $100K per month), aligning targeting and creative to client KPIs and brand objectives.
- Analyzed daily CTR, CPC, and ROAS data to optimize bids, budgets, and audience segments—driving ongoing efficiency gains.
- Collaborated with clients on creative strategy, audience segmentation, ad format selection, messaging tests, and refresh cadences to boost engagement.
- Developed and presented executive-ready performance reports, translating raw metrics into clear insights, and prioritized action plans.
- Coached client marketing teams on new Snapchat ad formats and platform features through tailored workshops, increasing their in-house ad execution efficiency.
Education
Bachelor of Science - Sports Management
Kennesaw State University
Kennesaw, GA05-2020
Skills
- Paid social advertising (Snapchat and Meta)
- Campaign optimization and A/B testing
- Performance analysis and reporting (CTR, CPC, ROAS)
- CRM management (Salesforce and ILM systems)
- Client onboarding and retention strategies
- Live chat and SMS support
- Event coordination and guest experience
- KPI dashboarding and insights
- Guest relations
Accomplishments
- Consistently met and exceeded the monthly intake conversion target of 40% at Fields Data Analytics through proactive follow-ups and empathetic client support
Affiliations
- Freelance videographer (2018–present) – Shot and edited wedding ceremonies and music videos end-to-end, managing client consultations, shoot logistics, lighting setups, and post-production – Leveraged Adobe Premiere Pro and DaVinci Resolve to deliver polished, storytelling-driven edits under tight turnaround timelines
Timeline
Data Recovery Account Manager
Fields Data Analytics
02.2025 - Current
Guest Experience Specialist
Asbury Automotive
10.2022 - 11.2024
Snapchat Ads Account Manager
Accenture
02.2021 - 07.2022
Bachelor of Science - Sports Management
Kennesaw State University
Similar Profiles
Cara C. LevineCara C. Levine
Account Executive at IDI DATA – SAAS DATA ANALYTICS ORGANIZATIONAccount Executive at IDI DATA – SAAS DATA ANALYTICS ORGANIZATION
Aman ModyAman Mody
Data Analyst at MIS, BUSINESS DATA MANAGEMENT & DATA ANALYTICS PROJECTData Analyst at MIS, BUSINESS DATA MANAGEMENT & DATA ANALYTICS PROJECT
Wesley AnielloWesley Aniello
Senior Vice President - Business Management at BNY Mellon Data & Analytics SolutionsSenior Vice President - Business Management at BNY Mellon Data & Analytics Solutions
Travis MayTravis May
Customer Service Rep I Remote at HomeCare DeliveredCustomer Service Rep I Remote at HomeCare Delivered
Larry Bailey Jr.Larry Bailey Jr.
Retail Sales Associate at Home DepotRetail Sales Associate at Home Depot