Summary
Overview
Work History
Education
Skills
Timeline
Generic

Karen Spears

Cumming

Summary

Beauty industry professional with over a decade of sales experience in salon services, retail cosmetics, and freelance makeup. Recognized for top sales performance at both Ulta and Nordstrom. Proven ability to build a loyal clientele, manage online booking systems, and effectively market services through social media. Experienced in bridal, event, and everyday looks, with a strong background in client retention and personalized service.

Overview

26
26
years of professional experience

Work History

Stay-at-Home Parent

01.2017 - Current
  • Actively managed household responsibilities while caring for children.
  • Developed strong organizational and multitasking skills through daily family management.
  • Engaged in community activities and volunteered for school events, enhancing networking opportunities.
  • Assisted husband with his traveling career, coordinating schedules and supporting logistics.

Makeup Artist

Freelance
Tri-State Area
01.2010 - 12.2017
  • Provided on-location makeup services for weddings, photoshoots, and special events.
  • Built a high-volume, loyal client base through social media marketing and referrals.
  • Managed all scheduling, booking, and payments through platforms like Vagaro and Square.
  • Created branded content, seasonal promotions, and client campaigns to drive bookings.

Beauty Advisor / High-End Cosmetic Sales

Nordstrom
01.2013 - 12.2014
  • Achieved top sales performance in high-end cosmetic sales.
  • Served as a Bobbi Brown Brand Ambassador, promoting brand products and values.
  • Represented multiple prestige beauty brands and provided personalized consultations.
  • Scheduled appointments and conducted client follow-ups using digital tools.
  • Supported in-store marketing events and new product launches.

Spa Manager / Esthetician

True Salon
01.2011 - 12.2013
  • Oversaw day-to-day operations of both the spa and salon departments.
  • Grew the spa book of business from $0 to $400,000 per year in annual gross billing.
  • Led marketing efforts, including social media campaigns, client specials, and promotional events.
  • Managed staff scheduling, hiring, and training.
  • Handled all client bookings and communications for services.
  • Created and executed seasonal promotions and loyalty programs to increase revenue.
  • Provided esthetician services and supported the salon team with customer care.

Beauty Advisor / Esthetician

Ulta Beauty
01.2000 - 12.2011
  • Ranked among top-performing sales associates in the beauty and salon departments.
  • Ranked in the top 1% for estheticians in product sales and retail sales dollars.
  • Ran salon booking and managed client calls for sales, significantly improving customer engagement.
  • Managed customer retention by maintaining a strong client book and encouraging rebooking and upselling.
  • Offered expert product and service recommendations, including skincare treatments.
  • Contributed to in-store events and promotions to attract new clients.

Education

High School Diploma -

Cherokee High School
Marlton, NJ

Skills

  • Social Media & Online Marketing
  • Canva
  • Client Retention
  • Upselling
  • Event & Bridal Makeup
  • Personalized Consultations
  • Content Creation
  • Promotions

Timeline

Stay-at-Home Parent

01.2017 - Current

Beauty Advisor / High-End Cosmetic Sales

Nordstrom
01.2013 - 12.2014

Spa Manager / Esthetician

True Salon
01.2011 - 12.2013

Makeup Artist

Freelance
01.2010 - 12.2017

Beauty Advisor / Esthetician

Ulta Beauty
01.2000 - 12.2011

High School Diploma -

Cherokee High School

Similar Profiles

CREATE PROFILE
Karen Spears