Keitanya Klien
Atlanta
Summary
Energetic and passionate marketing graduate interested in leveraging my social media and digital marketing skills, and
Experience to expand my knowledge of the industry, to deliver measurable results that will contribute to the growth and success of the company.
Overview
4
4
years of professional experience
2
2
Certifications
Work History
Marketing Manager
State Farm
Locust Grove
07.2024 - Current
- Developed and executed target-specific advertising campaigns through innovative design analytics, achieving a 20% expanded reach and engagement.
- Manage a content calendar, generating monthly analytics reports to measure campaign performance.
- Designed multiple new postings for social media accounts, which acquired 50+ customer followings over 3 months, accounting for a 15% growth in site traffic.
- Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
Social Media Manager, Independent Contractor
S3ED, LLC
Atlanta
10.2024 - 01.2025
- Designed and developed comprehensive marketing strategies that aligned with the company's goals and target audience through innovative design analytics, achieving a 20% expanded reach and engagement.
- Curated thoughtful, engaging content, and developed a timeline dedicated to ensuring consistent posting on a scheduled basis.
- Led reporting and optimization efforts by translating analytics and sentiment data into actionable insights.
- Identified potential opportunities for collaborations between the company and other organizations.
Digital Social Media Marketing, Intern
Assurant, Inc
Atlanta
10.2021 - 04.2023
- Managed customer queries on various social media platforms: Instagram, Twitter, LinkedIn, and Facebook, resulting in an increased customer satisfaction rate of 15%.
- Managed the delivery of assets for all media types, ensuring timely and accurate delivery, resulting in a 95% on-time delivery rate.
- Designed and developed content for social media campaigns targeting various audiences, using innovative design analytics across various social platforms which accounted for a 20% increase in engagement and a 30% increase in click-through rates.
- Conducted extensive research and identified target audience preferences, trends, and behaviors, and developed innovative reports with actionable marketing strategy recommendations, boosting team efficiency by 35%.
Education
BBA - Marketing
Savannah State University
Savannah, GA05-2023
Skills
- Content strategy
- Market analysis
- Brand development
- Adobe Creative Cloud
- Canva
- Sitefinity
- Sprinklr
- Google Analytics
- Microsoft Office
Certification
HERCAMPUS SAVANNAH CHAPTER, Vice President
Timeline
Social Media Manager, Independent Contractor
S3ED, LLC
10.2024 - 01.2025
Marketing Manager
State Farm
07.2024 - Current
Digital Social Media Marketing, Intern
Assurant, Inc
10.2021 - 04.2023
BBA - Marketing
Savannah State University