Summary
Work History
Education
Skills
Timeline
Generic

LaNedra Carroll

Communications/Marketing Editor
Atlanta,GA

Summary

Versatile, experienced Magazine Editor and Multimedia Marketing Consultant, with a proven track record at Abelita, LLC, Florida A&M University Communications And three state universities. Expert in leveraging multimedia marketing and strategic planning to elevate brand identity and campaign performance. Skilled in collaboration and content creation, consistently driving results through innovative strategies and effective leadership.

Experienced with multimedia marketing strategies that enhance brand visibility and engage target audiences. Utilizes creative design and digital media to develop impactful products.

Work History

Multimedia Marketing Consultant

Abelita, LLC
03.2022 - 04.2024


  • Researched the latest digital marketing trends/tools and applied them where relevant; this led to continuous improvement in campaign performance.
  • Collaborated with cross-functional teams to develop cohesive, multi-channel marketing campaigns that drove results.
  • Conducted market research studies aimed at identifying customer preferences; used findings as insights in creating more effective multimedia campaigns.

Consultant /Magazine Editor

Florida A&M University Communications
01.2019 - 04.2022
  • Elevated magazine''s reputation by implementing innovative editorial strategies and maintaining a strong brand identity.
  • Recruited top-notch freelance contributors who brought diverse perspectives enriching overall content offering.
  • Managed the editorial process from concept to publication for on-time delivery of each issue.
  • Enhanced reader engagement with compelling content, attention-grabbing headlines, and visually appealing layouts.
  • Adapted editorial calendar to align with trending topics or breaking news events for timely coverage that resonated with readership demographics.
  • Streamlined workflow processes to improve efficiency in content production across print and digital platforms.
  • Managed relationships with print vendors to ensure timely delivery of high-quality products at competitive prices.
  • Spearheaded special projects such as themed issues or supplements that drove additional interest from both readers and advertisers.

Education

MBA - Global Marketing

American International University
AIU Online Buckhead Atlanta, GA

Skills

  • Strong copy editing skills
  • Excellent interview and reporting skills
  • Organizational skills
  • Teamwork and collaboration
  • Multimedia marketing
  • Experienced news and opinion writer(newspaper and magazine)
  • Public relations
  • Content creation
  • Strategic planning
  • Project management
  • Public and media relations

Timeline

Multimedia Marketing Consultant

Abelita, LLC
03.2022 - 04.2024

Consultant /Magazine Editor

Florida A&M University Communications
01.2019 - 04.2022

MBA - Global Marketing

American International University

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LaNedra CarrollCommunications/Marketing Editor