- Team Sports
- Backpacking and Hiking
- Music
- Camping
- Passionate about balancing physical health with mental and emotional wellness
- Adventure Travel
Larry Bowie
Atlanta
Summary
Dynamic professional with a proven track record in building and scaling strategic partnerships that drive revenue, enhance market positioning, and unlock new growth opportunities within complex enterprise environments. Expertise lies at the intersection of growth strategy, strategic partnerships, and executive positioning, specializing in transforming relationships into tangible business outcomes. Skilled in structuring partnerships, aligning stakeholders, and activating initiatives that deliver measurable value across brand, access, and revenue. Successfully led and scaled partnership ecosystems across diverse sectors, partnering with notable organizations including AMB Sports & Entertainment, Atlanta Hawks, Georgia Tech, The Home Depot, Mercedes-Benz, State Farm, and Coca-Cola to create impactful connections with senior decision-makers.
Overview
22
22
years of professional experience
Work History
Corporate Director, Sports Partnerships
Emory Healthcare
01.2016 - Current
- Lead partnership strategy tied directly to enterprise growth, revenue generation, and market expansion.
- Develop and execute partnerships that generate pipeline, referrals, and consumer demand across the system
- Structure and negotiate complex agreements, translating brand assets into commercial outcomes
- Align executive leadership, clinical stakeholders, and external partners to deliver integrated growth strategies
- Build scalable platforms that connect brand, access, and revenue generation
- Key Contributions:
- Launched co-branded medical facilities integrated with professional sports environments, expanding patient access and brand reach
- Developed partnership-driven programs generating new lead channels and measurable consumer engagement
- Created cross-sector initiatives with corporate partners to drive community engagement and business growth
Director, Marketing & PR
Shepherd Center
01.2004 - 01.2015
- Led brand, communications, and referral growth strategy for a nationally ranked rehabilitation hospital.
- Drove 10% YoY referral growth through physician engagement and network expansion
- Elevated national brand visibility through integrated communications and media strategy
- Connected brand positioning directly to patient acquisition and growth
- Owned physician referral strategy and market-facing engagement, elevating brand credibility and accelerating referral growth
- Built and executed conference marketing strategies that converted industry presence into pipeline, partnerships, and measurable business opportunities
Education
BA - Journalism
University of Georgia
Skills
- Enterprise Growth Strategy
- Strategic Partnerships & Alliances
- Revenue & Pipeline Development
- Market Positioning
- Executive Engagement & Influence
- Cross-Functional Leadership
- Network & Ecosystem Development
- Deal Strategy & Negotiation
- Ethics and integrity
- Strategic partnerships
- Revenue growth
- Industry networking
MARKETING IMPACT
- Built and lead multi-million dollar partnerships driving enterprise growth, market differentiation, and expanded access to high-value audiences
- Generated $2M+ annual business impact through pipeline development, referral growth, and partnership-driven initiatives
- Increased consumer preference ~4% YoY through strategic brand repositioning
- Delivered 10% YoY referral growth through targeted physician and network alignment strategies
Interests
linkedin.com/in/larrybowie
Timeline
Corporate Director, Sports Partnerships
Emory Healthcare
01.2016 - Current
Director, Marketing & PR
Shepherd Center
01.2004 - 01.2015
BA - Journalism
University of Georgia