Meghan Sullivan
Athens
Summary
Recent graduate skilled in digital strategies and event coordination. Proven ability to enhance brand awareness and customer engagement through targeted campaigns and social media management.
Overview
3
3
years of professional experience
Work History
Assistant Manager
Labels Resale
Athens
10.2024 - Current
- Execute email marketing campaigns and visual promotions, increasing in-store visits during campaigns.
- Monitor key performance indicators (KPIs) to deliver actionable insights that improve sales performance.
- Manage Instagram and TikTok accounts, creating on-brand content that boosts follower engagement.
Marketing and Event Director
Strike Magazine Athens
Athens
01.2023 - 12.2023
- Analyzed market trends and consumer insights to tailor campaigns, enhancing brand awareness and customer acquisition.
- Coordinated event planning and execution, strengthening brand presence through curation of vendors, venues, and marketing strategies.
- Coordinated logistics for events, ensuring seamless execution and guest satisfaction.
- Managed vendor relationships, negotiating contracts and service agreements effectively.
- Developed event themes and concepts, tailoring experiences to audience preferences.
Marketing Intern
Georgia Tech Athletic Department
Atlanta
06.2023 - 08.2023
- Developed marketing campaigns to promote sports through targeted outreach and business partnerships.
- Collaborated with interns and cross-functional teams to enhance campaign effectiveness, improving partnerships outreach.
- Strengthened business partnerships, resulting in increased outreach effectiveness.
Education
Bachelor of Science - Sports Management
University of Georgia
GA05-2025
Certificate - Digital Marketing
New York University
New York (City), NY05-2025
Certificate - Web Design & Development
ECornell
Ithaca, NYSkills
- Digital marketing strategies
- Social media strategy
- Content development
- Brand promotion
- Event coordination
- Customer engagement
Timeline
Assistant Manager
Labels Resale
10.2024 - Current
Marketing Intern
Georgia Tech Athletic Department
06.2023 - 08.2023
Marketing and Event Director
Strike Magazine Athens
01.2023 - 12.2023
Bachelor of Science - Sports Management
University of Georgia
Certificate - Digital Marketing
New York University
Certificate - Web Design & Development
ECornell