Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Melaney Reed

Atlanta

Summary

In my professional career I have showcased my consumer behavior knowledge, data analyzing skills, and excellent market research capabilities that help me consistently achieve goals in different roles and I hope to continue learning at a reputable institution.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Marketing Associate

The Emerald Chandelier
11.2023 - Current
  • Created social media content and ran social media accounts.
  • Planned events and advertised on socials for events increasing local outreach by 30% and revenue by 5%.
  • Managed website and updated website often.
  • Developed SEO to increase website traffic driving website visibility by 25%.


Accounting Analyst

Baird Rentals
06.2020 - 09.2024
  • Filed through tax information every quarter for 200 residential properties and kept organized.
  • Recorded information into end of year tax organizer.
  • Analyzed book numbers and accounted for all receipts.

- was looking for and found errors in checkbooks, receipts unaccounted for, misinformation etc.

- checkbooks were including 300,000+ dollars that required great attention to detail.

  • Wrote rent receipts for tenants, took maintenance requests, and covered the front occasionally.

Marketing Coordinator

Endodontic Practice Partners
01.2023 - 10.2023
  • Tracked and reported customer reviews for 12 clients across the state of GA.

- Created weekly newsletters to send out findings.

  • Composed social media posts for months at a time via HeyOrca for several different Meta platforms.

- Grew community outreach by 20%.

  • Analyzed data from previous months production numbers using Airtable to coordinate referring offices to visit.

- Met with clients monthly to find out how they wanted to approach referrals and then offered my marketing advice.

  • Coordinated external marketing efforts including catered lunches, gift bags, and events.


Marketing Associate

Taste Wine and Gourmet Foods
04.2022 - 11.2022
  • Developed pre- season marketing plans for summer, holidays, schooling events etc.
  • Managed social media on multiple platforms.
  • Learned the craft of giving wine tastings and how to market each vineyard and our business.

Education

BBA - Marketing

University of North Georgia
Dahlonega, GA
12-2022

Skills

  • Proficient in Microsoft Office Suites & Adobe Creative
  • Content creation
  • Expert in Canva creation
  • Super user of Tableau, Wix, & Wordpress Google Analytics

Certification

  • Google Data Analytics Course Certification - 2024
  • HubSpot Academy:

- Content Marketing - 2022

- Social Media Marketing - 2022

- Email Marketing - 2022

Timeline

Marketing Associate

The Emerald Chandelier
11.2023 - Current

Marketing Coordinator

Endodontic Practice Partners
01.2023 - 10.2023

Marketing Associate

Taste Wine and Gourmet Foods
04.2022 - 11.2022

Accounting Analyst

Baird Rentals
06.2020 - 09.2024

BBA - Marketing

University of North Georgia
Melaney Reed