Michelle Bowlin
Woodstock
Summary
A seasoned Product Manager at Brenntag Mid South, I leveraged strategic planning and interpersonal communication to enhance product lifecycle management and foster cross-functional team collaboration. My focus on competitive analysis and market-driven product strategies significantly increased market share, demonstrating a proven track record in achieving key performance indicators and building strong client relationships.
Overview
40
40
years of professional experience
Work History
Product Manager General Chemicals
Brenntag Mid South
01.2021 - Current
- Facilitated collaboration among engineering, design, and marketing teams to streamline product development.
- Nurtured relationships with key stakeholders to ensure cohesive product strategies.
- Utilized market research to guide product development and prioritization.
- Designed product strategies, enhancing market penetration.
- Led product development cycles from concept to launch, ensuring alignment with market needs.
- Designed product strategies for enhancing market penetration.
- Communicated effectively with team members to deliver updates on project milestones and deadlines.
- Developed product documentation to communicate upcoming features and products to internal teams.
- Collaborated with sales teams to develop effective training materials that drove increased product knowledge among staff members, resulting in higher close rates.
- Analyzed metrics to measure product performance.
- Coordinated design meetings and decisions with internal departments and teams.
- Maintained positive vendor relations to build strong partnerships.
- Prioritized roadmap in order to achieve product goals and metrics.
- Analyzed competitive landscapes to identify market opportunities, informing strategic business decisions.
- Reviewed new opportunities to drive business strategy at planning sessions.
- Drove revenue growth by establishing strong relationships with key industry partners.
- Led cross-functional teams to deliver high-quality products on time and within budget constraints.
- Reviewed sales, customer concerns, and new opportunities to drive business strategy at weekly planning sessions.
- Negotiated with vendors for cost-effective solutions, improving product margins without compromising quality.
- Conducted comprehensive market research to identify emerging trends, ensuring our product line remained competitive and relevant.
- Optimized product pricing strategies to maximize revenue while maintaining competitive market positioning.
- Established framework for ongoing competitive analysis, ensuring our product strategy remained aligned with market demands.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Mentored local personnel on best practices and protocols to maximize productivity.
District Manager Florida/Georgia
Brenntag Mid South
01.2020 - 12.2020
- Streamlined operational processes for increased productivity and cost savings.
- Established operational benchmarks to monitor performance and quality.
- Fostered strong client relationships to drive repeat business and referrals.
- Aligned team objectives to organizational goals for cohesive direction.
- Drove employee engagement initiatives for improved morale and retention.
- Supervised various locations, enforcing high-quality standards of operation.
- Ensured compliance with company policies and procedures as well as federal/state regulations by conducting regular audits of operational practices at each location within the district.
- Boosted employee morale by creating a positive work environment that encouraged teamwork, collaboration, and professional growth opportunities.
- Fostered an environment of open communication between management teams across the district to share best practices in operations optimization and problem-solving techniques.
- Achieved consistent revenue growth by identifying new business opportunities and expanding existing client base within the district.
- Collaborated with senior management on strategic planning initiatives aimed at maximizing profitability while maintaining high standards of quality across the district.
- Enhanced company reputation through community involvement, developing partnerships with local organizations and participating in charitable events.
- Streamlined operations by establishing efficient processes and communication channels between stores, leading to reduced costs and increased productivity.
- Implemented inventory control measures to minimize waste and optimize product availability, ensuring optimal stock levels across all locations.
- Managed budget development process for the district, allocating resources effectively to drive growth while remaining fiscally responsible.
- Championed a culture of continuous improvement by regularly soliciting feedback from employees and implementing changes based on their suggestions.
- Increased district sales by implementing effective marketing strategies and fostering strong relationships with key partners.
- Reduced turnover rates by implementing proactive retention strategies designed to address potential employee concerns before they escalated into resignations or terminations.
- Developed and maintained strong relationships with vendors, negotiating preferential pricing and delivery terms to optimize supply chain efficiency while maintaining quality standards across the district.
- Streamlined operations and reduced costs by negotiating better contracts with suppliers.
- Strengthened team cohesion and morale with regular motivational meetings and performance feedback sessions.
- Fostered culture of continuous improvement, leading teams in analysis and optimization of sales strategies.
- Drove regional performance metrics, setting and monitoring achievement goals for each district.
- Promoted culture of accountability, setting clear expectations and conducting regular performance evaluations.
- Analyzed sales data to identify growth opportunities and areas for improvement across district.
- Monitored competitor activity, adapting strategies to maintain competitive advantage.
- Boosted market share by identifying and capitalizing on local market trends and opportunities.
- Developed and executed strategic plans for underperforming districts, turning around sales figures.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
- Implemented systems and procedures to increase sales.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
Branch Manager
Brenntag Mid-South
01.2017 - 12.2020
- Developed team members through mentorship and training to enhance skillsets.
- Resolved customer issues with prompt solutions to maintain positive relationships.
- Optimized revenue generation strategies for sustainable growth.
- Identified growth opportunities with comprehensive market analysis.
- Continuously monitored branch performance against key performance indicators, taking corrective actions as needed to ensure objectives were met or exceeded.
- Oversaw daily operations for streamlined efficiency, ensuring timely execution of tasks and optimal resource allocation.
- Implemented effective sales strategies to achieve branch targets and exceed expectations consistently.
- Evaluated employee performance regularly through appraisals and feedback sessions to facilitate continuous development of skills and knowledge base within the team.
- Strengthened relationships with key clients, securing long-term partnerships and driving revenue growth.
- Collaborated with senior leadership on strategic planning initiatives to align branch objectives with corporate goals.
- Managed branch financials including budgeting, forecasting, and expense tracking for accurate reporting and decision-making support.
- Interviewed and hired talented individuals with top-level strengths, improving organizational talent, and skill set.
- Increased branch profitability by implementing cost-saving measures and streamlining operational processes.
- Enhanced branch production rates by handling staff conflicts, evaluations, hiring, and termination processes and coaching employees on company protocol and payroll operations.
- Met deadlines by proactively managing individual and team tasks and streamlining processes.
- Developed a high-performing team through targeted recruitment, training, and performance management initiatives.
- Enhanced staff competency with regular training sessions, boosting productivity levels across the branch operations.
- Reduced employee turnover by fostering a positive work environment and offering competitive compensation packages.
- Optimized branch inventory management practices for improved product availability and reduced stock obsolescence costs.
- Directed recruitment and onboarding efforts, assembling high-performing team committed to achieving branch objectives.
- Ensured exceptional customer service, resolving issues swiftly to maintain trust and satisfaction.
- Elevated staff morale and productivity by introducing system of rewards and recognition for outstanding performance.
- Oversaw daily branch operations, ensuring compliance with regulatory standards and maintaining operational integrity.
- Fostered culture of excellence and accountability, resulting in branch consistently exceeding performance targets.
- Analyzed business processes to identify cost savings and operational efficiencies.
- Developed strategic plans for day-to-day financial operations.
- Created financial dashboards to provide insights into key performance indicators.
- Collaborated with C-level executives and stakeholders to develop long-term financial plans.
Sales Manager
Brenntag Mid-South
01.2013 - 12.2017
Sales Representative
Brenntag Mid-South
02.1995 - 12.2013
- Increased market share with effective prospecting and lead generation tactics.
- Cultivated strong client relationships through consistent follow-ups and timely resolution of concerns, ensuring repeat business opportunities.
- Leveraged comprehensive understanding of product/service portfolio to craft tailored solutions addressing unique client needschallenges.
- Enhanced customer satisfaction by providing customized product solutions and building rapport through exceptional communication.
- Boosted sales performance by developing and executing targeted marketing strategies.
- Established trust with clients through transparent negotiations, ethical practices, and excellent service delivery standards.
Office Mgr / Marketing Mgr / Operations Mg
Environmental Marketing Services
06.1985 - 01.1995
Education
Bachelor of Science - Marketing
Central Michigan University
Mt Pleasant, Michigan12-1989
Skills
- KPI tracking
- Project planning
- Product strategy
- Product lifecycle management
- Teamwork and collaboration
- Prioritization and execution
- Interpersonal communication
- Cross functional leadership
- Goal setting
- Timeline management
- Competitive analysis
- Strategic planning
- Project management
- Effective organization
- Pricing strategy
- Technical support
- Vendor management
- ROI analysis
- Product positioning
- Business planning
- Negotiation
- Product issue resolution
- Strategic planning and alignment
- Cross-departmental alignment
- Customer relationship management (CRM)
- Pricing strategies
Accomplishments
BMS Branch of the Year (2x)
BMS Salesrep of the Year (2X)
BMS Presidents Council (6x)
BNA Salesrep of the Year
BNA Salesrep of the Year Runner-up
BMS Job 7 Award
BMS Customer Service Award
BMS Several Salesrep of the Year employees
Branch of the Year (twice)
Turned Atlanta branches around from last branch to Branch of the Year, twice in a row.
Timeline
Product Manager General Chemicals
Brenntag Mid South
01.2021 - Current
District Manager Florida/Georgia
Brenntag Mid South
01.2020 - 12.2020
Branch Manager
Brenntag Mid-South
01.2017 - 12.2020
Sales Manager
Brenntag Mid-South
01.2013 - 12.2017
Sales Representative
Brenntag Mid-South
02.1995 - 12.2013
Office Mgr / Marketing Mgr / Operations Mg
Environmental Marketing Services
06.1985 - 01.1995
Bachelor of Science - Marketing
Central Michigan University
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