Summary
Overview
Work History
Education
Skills
Timeline
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Nkechi O. Rouse

Atlanta

Summary

Performance-driven Sales Leader with over a decade of success leading high-performing teams, exceeding revenue targets, and driving strategic market growth across consumer goods and retail sectors. Expert in building client relationships, optimizing sales operations, and identifying profitable trends to increase market share. Known for developing talent, streamlining processes, and consistently delivering top-tier results through a hands-on, high-energy management approach.

Overview

14
14
years of professional experience

Work History

District Sales Manager

Bimbo Bakeries USA
07.2022 - Current
  • Lead a team of 25 with oversight of 90+ retail accounts including Publix, Walmart/Sam’s Club, Kroger, and independents, driving over $350K in weekly sales.
  • Designed and implemented retention strategies and high-impact sales presentations to maximize brand visibility and market penetration.
  • Conducted route sales analysis to identify growth opportunities, enhance efficiency, and improve retail execution.
  • Coached and mentored team members using performance metrics, hands-on leadership, and open communication to drive continuous improvement.
  • Managed inventory and cost controls to support profitability and ensure product quality across all accounts.

Sales District Leader

PepsiCo
04.2018 - 07.2022
  • Outperformed sales targets by 106%, earning recognition with a Quarterly Sales Award.
  • Directed a team of 10 sales reps, mentoring three into leadership roles while expanding market penetration.
  • Executed promotional strategies and provided in-field leadership to ensure alignment with company objectives.
  • Led new business negotiations, boosting volume and distribution by 2% within two years.

Senior Account Representative

First Data Corporation
01.2016 - 04.2018
  • Consistently exceeded monthly quotas, surpassing 95% of target goals.
  • Monitored accounts for financial accuracy and payment issues, improving collections and client retention.
  • Accurately documented client interactions and resolved account issues using consultative selling techniques.

Store Manager

QuikTrip
11.2011 - 12.2015
  • Reduced inventory waste by 20% within the first year through improved inventory control and loss prevention.
  • Supervised and developed a team of 5–7 staff per shift, resulting in a 10% increase in sales and customer satisfaction.
  • Promoted over 10 employees into leadership roles through strong mentorship and hands-on coaching.
  • Utilized sales data to prepare reports and identify areas of growth and operational improvement.

Education

Bachelor of Arts - Business Administration, Marketing Concentration

Clark Atlanta University
Atlanta, GA
05.2020

Skills

  • Sales Strategy & Execution
  • Revenue Growth & Forecasting
  • Budget & Profitability Management
  • Account Retention & Development
  • Staff Training & Coaching
  • Microsoft Office 365 & CRM Tools

Timeline

District Sales Manager

Bimbo Bakeries USA
07.2022 - Current

Sales District Leader

PepsiCo
04.2018 - 07.2022

Senior Account Representative

First Data Corporation
01.2016 - 04.2018

Store Manager

QuikTrip
11.2011 - 12.2015

Bachelor of Arts - Business Administration, Marketing Concentration

Clark Atlanta University

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Nkechi O. Rouse