Qariah Muhammad
Atlanta
Summary
Dynamic Senior Account Executive with ProCare Therapy, recognized for generating over $500K in sales within a year. Expert in CRM management and lead generation, achieving a 50% client retention rate. Proven ability to mentor teams and execute impactful marketing campaigns, driving significant business growth and client satisfaction.
Overview
8
8
years of professional experience
Work History
Senior Account Executive
ProCare Therapy
Atlanta
01.2023 - Current
- Generated $500K+ in sales in under 12 months by prospecting, qualifying, and closing deals with school districts across multiple states.
- Delivered a 50% client retention rate through proactive account management, personalized follow-ups, and solution-driven sales strategy.
- Built and maintained a high volume pipeline using CRM systems, ensuring timely outreach and consistent lead conversion.
- Spearheaded outbound campaigns including cold calls, emails, and virtual meetings leading to a 40% increase in new business opportunities.
- Developed promotional strategies and marketing campaigns that contributed to quarter-over-quarter growth in assigned territories.
- Served as team lead, mentoring new hires and collaborating cross-functionally to exceed revenue and placement targets.
- Managed full sales lifecycle from prospecting through onboarding and renewals, ensuring long-term client satisfaction.
Assistant Production Manager / Social Media Marketer
Lantern Audio
Atlanta
01.2021 - 01.2023
- Led project management and internal operations for high-profile clients including Netflix, Hulu, Disney, The CW, and Amazon Audiobooks.
- Oversaw content strategy, social media marketing, and digital campaigns to promote audiobook and production launches.
- Recruited and onboarded 6+ employees while streamlining workflows across production and post-production teams.
- Coordinated project timelines, tracked deliverables, and supported daily team operations to ensure client satisfaction.
Brand Ambassador / Social Media Marketer
Coca-Cola
Georgia State University
01.2018 - 01.2020
- Company Overview: College Program
- Planned and led over 50 student engagement meetings focused on program promotion and cohort development.
- Managed campus outreach initiatives, leveraging social media to boost awareness and event attendance.
- Collaborated with cross-functional teams to organize and execute large-scale community events.
- Provided peer mentorship and administrative support while promoting Coca-Cola's brand across campus.
- College Program
Education
B.A. - Sociology
Georgia State University
05.2021
Skills
- CRM & Pipeline Management
- Sales & Prospecting Strategy
- Marketing Campaign Execution
- Lead Generation and Retention
Timeline
Senior Account Executive
ProCare Therapy
01.2023 - Current
Assistant Production Manager / Social Media Marketer
Lantern Audio
01.2021 - 01.2023
Brand Ambassador / Social Media Marketer
Coca-Cola
01.2018 - 01.2020
B.A. - Sociology
Georgia State University
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