Richard Rustin
Forsyth
Summary
Results-driven owner/operator focused on optimizing inventory management and vendor relationships. Known for implementing effective operational workflows that enhance customer satisfaction and drive profitability.
Working at Coca-Cola I did many different jobs that required many skills. Starting with inventory management to route sales and finally in management overseeing multi-million dollar accoints such as Wal mart and Kroger.
I moved into the private sector in 2006 where I ran a very successful vending business for 20 years going from $300k in sales to 900k in sales my last year.
Overview
43
43
years of professional experience
Work History
Owner/Operator
Heart of Ga. Vending
2006.06 - 2026.05
- Managed inventory levels to ensure product availability and minimize stockouts.
- Developed vendor relationships to negotiate favorable pricing and enhance service quality.
- Implemented efficient routes for vending machine restocking, optimizing operational workflow.
- Analyzed sales data to identify trends and adjust product offerings accordingly.
- Oversaw financial operations, including budgeting, forecasting, and expense management.
- Led initiatives for process improvement resulting in enhanced operational efficiency and customer satisfaction.
- Managed day-to-day business operations.
- Provided exceptional customer service, addressing issues promptly to ensure customer satisfaction and repeat business.
- Spoke professionally with customers regarding complaints, gathering all necessary information to make educated decisions and address issues.
- Negotiated contracts with vendors to secure favorable terms for the business.
- Overseeing inventory management, reducing waste and maintaining adequate stock levels to meet demand.
District Sales Manager
Coca Cola Enterprises
1983.09 - 2006.06
- Led sales teams to execute strategic initiatives, enhancing market penetration and customer engagement.
- Developed training programs for new sales representatives, improving onboarding efficiency and team performance.
- Analyzed market trends and competitor activities to inform sales strategies and drive revenue growth.
- Collaborated with cross-functional teams to align marketing campaigns with sales objectives, optimizing results.
- Fostered relationships with key clients, enhancing customer loyalty and driving repeat business opportunities.
- Conducted regular performance reviews, providing feedback and coaching to improve individual contributor skills.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Led sales meetings to communicate objectives, review progress against goals, and discuss areas for improvement.
Education
High School Diploma -
Southwest H.S
Macon, GA1983-06
Skills
- Operations management
- Documentation and reporting
- Hiring
- Business planning
- DOT compliance
- Pricing strategy development
- Cashflow management
- Customer-oriented
- Safe driving
Accomplishments
- Earned Class A Endorsements.
- Supervised team of 20 staff members.
- Achieved monthly,quarterly and yearly sales goals on a regular basis
- No vehicle accidents in 20 years while working at Coca-Cola
- Owned and operated successful vending business for 20 years
Timeline
Owner/Operator
Heart of Ga. Vending
2006.06 - 2026.05
District Sales Manager
Coca Cola Enterprises
1983.09 - 2006.06
High School Diploma -
Southwest H.S