Savannah Goforth

Healthcare Marketing & Operational Leadership Experience

• Directed major cross‑functional initiatives, aligning clinical, operations, medical affairs, legal, compliance, creative, and field teams to deliver high‑impact programs that strengthened patient care and organizational performance.
• Played a central role in the national launch of Hemodiafiltration (HDF), driving strategy, education, and market execution to support provider adoption and high‑quality treatment delivery.
• Developed physician and patient education materials that translated complex clinical information into clear, actionable guidance supporting accurate prescribing and improved outcomes.
• Built comprehensive toolkits, workflows, and support resources for market development teams, ensuring consistent messaging and confident field execution.
• Developed a storytelling process in partnership with corporate communications, creating a best‑practices guide and supporting the production of both written and video patient‑journey stories that highlighted authentic experiences and strengthened engagement.
• Planned and facilitated local market events to introduce HDF, connect providers with resources, and reinforce operational readiness for new treatment offerings.
• Recognized for bridging in‑center operations with corporate strategy, identifying gaps, connecting stakeholders, and implementing solutions that improved efficiency and care alignment.
• Applied strong critical thinking and problem‑solving to streamline processes, elevate campaign quality, and ensure initiatives were grounded in patient, caregiver, and provider needs.
• Mentored and trained peers by participating in the interview process, improving the onboarding experience, and teaching processes, systems, and best practices that strengthened team capability and supported smoother integration for new hires.
• Served as Culture Champion, fostering a positive, values‑driven team environment that promotes collaboration, accountability, and a caring, connected culture.
• Built strong relationships across clinical, operational, and corporate teams, enabling smoother execution, faster alignment, and more effective support for frontline staff.
• Managed multiple concurrent projects and timelines with accuracy, organization, and dependable follow‑through in fast‑paced, high‑stakes environments.

Operations & Administrative Leadership Experience

• Supported the Director of Operations in managing 10 in‑center dialysis programs and 5 home therapy programs, ensuring smooth daily operations and consistent quality of care.
• Led Georgia State Survey readiness efforts, maintaining compliance through proactive preparation, documentation accuracy, and coordination with clinical teams.
• Managed CLIA licensure applications and renewals, ensuring all programs met regulatory requirements and maintained uninterrupted testing capabilities.
• Oversaw ScheduleWise for staff and patient treatment schedules, optimizing staffing efficiency, chair utilization, and patient flow across multiple sites.
• Reviewed monthly P&Ls, identified variances, and collaborated with operational leaders to ensure financial accuracy and responsible budget management.
• Handled vendor maintenance, supply ordering, purchase orders, and invoice processing through SAP and Ariba to support uninterrupted clinical operations.
• Scheduled and facilitated monthly Clinical Quality Meetings with facility medical directors and interdisciplinary team members, ensuring alignment on quality metrics and improvement initiatives.
• Filled in for clinical secretaries and administrators during prolonged absences, maintaining continuity of operations and staying closely connected to staff and patient needs.
• Compiled and updated governing body changes monthly, ensuring timely review, approval, and implementation across all assigned programs.
• Performed essential administrative duties including filing, phone support, EHR review for accuracy, and manual treatment data entry to maintain P&L integrity during system outages.
• Coordinated hospital transfers and patient transportation with the regional CMS broker, ensuring timely and appropriate movement to and from appointments.
• Trained and supported administrative staff during onboarding, strengthening their understanding of systems, workflows, and expectations for successful integration.

• Facilitated effective resolution of intricate customer inquiries, fostering enhanced satisfaction and loyalty.
• Guided junior representatives in skill development to enhance overall team performance.
• Optimized return handling processes to enhance efficiency and reduce turnaround time.
• Established customer feedback mechanisms to enhance product quality and service delivery.
• Leveraged CRM software to monitor interactions, enhancing data accuracy and response efficiency.
• Provided essential backup support during high-demand periods to ensure consistent client service and satisfaction.
• Resolved customer inquiries and provided timely updates to enhance customer satisfaction.
• Managed simultaneous tasks effectively to maintain workflow efficiency and meet deadlines.
• Enhanced customer satisfaction through timely resolution of intricate inquiries and complaints to foster loyalty.
• Employed CRM systems to streamline tracking and reporting processes, ensuring accurate customer interaction documentation.
• Devised and executed innovative strategies to enhance product sales during seasonal promotions and special events.
• Enhanced customer engagement to effectively communicate product features, resulting in increased sales.