Dynamic, results-oriented marketing professional with 10+ years of experience in integrated business development, project management, sales, and marketing. Proven expertise in creative marketing strategies, campaign planning, and data-driven decision-making. Adept at resolving operational challenges through innovative solutions, increasing efficiency, and enhancing customer satisfaction. Fluent in English and Spanish, with strong cross-cultural communication skills. Actively pursuing opportunities in marketing and brand development.
Hi, I’m
Tatiana Sanders
Alpharetta
Summary
Overview
13
years of professional experience
Work History
Cubanos ATL
Catering/Events Manager
09.2023 - 01.2025
Job overview
- Managed budgets effectively, optimizing allocation of resources to maximize event impact.
- Managed administrative logistics of events planning, event booking, and event promotions.
- Delivered exceptional customer service to attendees, addressing concerns promptly and professionally.
- Streamlined event operations for improved efficiency and cost-effectiveness through comprehensive logistical management.
- Ensured smooth event transition with thorough pre-event walkthroughs and detailed day-of coordination efforts.
- Hired and cross-trained staff members for various event-specific functions and assessed employees' understanding of associated processes and procedures.
- Created memorable experiences for guests through immersive entertainment options at various events.
- Led cross-functional teams in the execution of successful events, fostering collaboration and communication among all stakeholders.
- Boosted event attendance by implementing targeted marketing strategies and promotional campaigns.
- Established strong relationships with vendors, securing optimal pricing and service quality for events.
- Increased client satisfaction by delivering tailored events that met their unique objectives and preferences.
- Maintained strict safety protocols at all times, mitigating potential risks to attendees during large-scale gatherings.
- Utilized job-related software to create standard guidelines, calendars and budgets for each event.
- Implemented innovative marketing strategies to maximize event attendance and engagement.
- Utilized social media to promote events and increase attendance.
Kemper Automotive
Bilingual Inside Sales Executive
09.2022 - 08.2023
Job overview
- Efficiently managed high volume of inbound leads, prioritizing responses based on potential revenue generation.
- Developed and implemented sales strategies to increase revenue.
- Participated in ongoing professional training programs to further hone selling skills and stay current with best practices in inside sales techniques.
- Collaborated with various departments within the organization to address customer issues or concerns promptly, fostering long-lasting business relationships built on trust and satisfaction.
- Worked closely with outside sales representatives to jointly close complex deals requiring multiple touchpoints with prospects or clients.
- Built strong relationships with clients through regular follow-ups, resulting in repeat business and referrals.
- Collaborated with colleagues to develop new strategies for up-selling and cross-selling products or services.
- Kept detailed records of all customer interactions and transactions using CRM software, ensuring seamless communication across departments.
- Liaised with clients via email or phone to identify and address needs, growing existing accounts through cross-selling.
- Updated accounts and maintained long-term relationships with clients.
- Attended monthly sales meetings and quarterly sales trainings.
- Contributed to event marketing, sales and brand promotion.
- Developed and maintained strong working relationships with professionals within assigned territory.
Baptist Hospital of Miami
Inpatient Rehab Admissions Coordinator
03.2017 - 12.2021
Job overview
- Provided exceptional customer service during phone and email interactions with prospective students and their families, addressing concerns promptly and professionally.
- Confirmed all insurance benefits met standards of admissions as dictated by policy.
- Assisted in patient admission process based on federal and state laws.
- Collaborated with admissions team to develop and implement strategies to improve admissions process.
- Responsible for coordination of admissions to Inpatient Rehabilitation and oversee and maintain referral log and referral systems (Allscripts, Curaspan, etc.)
- Implemented production reports and created systems that expedited efficient operations and enhanced corporate growth.
- Coordinated the referral-to-admission process and marketing.
- Created monthly reports on admission statistics based on data collected during screening and admissions.
- Arranged physical, social, emotional, and support service requirements, including transportation.
- Evaluated patients’ admissibility through screening and analysis of admission criteria, referred patients to other programs and institutions as needed.
Sergio Herrera State Farm
Marketing Coordinator
07.2012 - 03.2017
Job overview
- Answered general marketing department inquiries by email, phone, and mail.
- Developed visually engaging marketing materials to support product launches and promotions.
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
- Collaborated with the agent to establish and meet marketing goals by designing and implementing successful marketing campaigns.
- Originated a customer-focused, needs-based process to educate customers about insurance options.
- Managed office, including, mail, supply inventory, and accounts payable/receivable
- Onboarded and trained new hires.
Education
University of North FloridaJacksonville, FL
Bachelor of Science from Communications
University Overview
Skills
- Bilingual: English & Spanish
- Post-event analysis
- Event marketing
- Sponsorship acquisition
- Social media promotion
- Cross-Cultural Team Building
- Data Analysis & Reporting
- Creative Marketing Strategies
- Campaign Planning & Execution
- CRM & Marketing Tools
- Social Media Management
- Public Speaking & Presentation Skills
- Organizational & Priority Setting Skills
- Media Design & Content Creation
Timeline
Catering/Events Manager
Cubanos ATL
09.2023 - 01.2025
Bilingual Inside Sales Executive
Kemper Automotive
09.2022 - 08.2023
Inpatient Rehab Admissions Coordinator
Baptist Hospital of Miami
03.2017 - 12.2021
Marketing Coordinator
Sergio Herrera State Farm
07.2012 - 03.2017
University of North Florida
Bachelor of Science from Communications
Similar Profiles
KEVIN MENDEZKEVIN MENDEZ
Operations Manager at Cubanos KitchenOperations Manager at Cubanos Kitchen
Marcia BurkeMarcia Burke
Operations Manager at Park ATL/Vector GroupOperations Manager at Park ATL/Vector Group
Javian morganJavian morgan
Sales Manager at Desire ATLSales Manager at Desire ATL