Dwayne Kell
Roswell
Summary
Sales Manager with over 25 years of experience in driving revenue growth and fostering strong client relationships. Proven track record in managing customer accounts and coaching teams to exceed performance targets. Adept at utilizing persuasive communication and strategic negotiation skills to secure favorable contracts and enhance customer satisfaction. Committed to delivering exceptional service while implementing cost-saving measures to maximize profitability.
Overview
30
30
years of professional experience
Work History
Sales Representative
LeafGuard
Alpharetta, GA
04.2026 - Current
- Cultivated strong client relationships through effective communication and product knowledge.
- Conducted comprehensive market analysis to identify growth opportunities and competitive advantages.
- Developed tailored sales presentations that addressed client needs and highlighted product benefits.
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Implemented CRM tools to track customer interactions and sales progress.
- Exceeded sales targets through effective planning and goal setting.
Territory Sales Representative
Roofing World
Atlanta, GA
05.2025 - 02.2026
- Retail Roof Sales
- Cultivated relationships with contractors and builders, enhancing customer loyalty and satisfaction.
- Developed and implemented sales strategies to increase market share in designated territory.
- Conducted regular site visits to assess client needs and provide tailored roofing solutions.
- Optimized route planning for account visits, reducing travel time and allowing for increased face-to-face interactions with clients.
- Established trust with clients through consistent follow-ups, leading to long-term partnerships and repeat business.
- Boosted sales in assigned territory by developing and maintaining strong relationships with key clients.
- Proactively negotiated profitable contracts for product lines and performed cold-calling to senior leadership to expand territory sales.
- Utilized CRM software effectively to track leads, manage contacts, and monitor progress against goals regularly.
- Business filed for bankruptcy.
Sales Manager
RJS Roofing and Construction
Cumming, GA
01.2023 - 04.2025
- Managed customer accounts and customer relationships.
- Established relationships with key customers, providing personalized service and support.
- Provided coaching and feedback to staff on an ongoing basis in order to improve job performance.
Sales Representative/Site Manager
Terminus Roofing
Woodstock, GA
05.2022 - 01.2023
- Communicated product features, advantages, and benefits to customers.
- Utilized persuasive communication techniques to close deals quickly and efficiently.
- Developed and maintained strong customer relationships and networks within designated sales territory.
- Adapted to and remained flexible in changing, fast-paced work environment.
- Negotiated contracts and prices with clients to exceed sales goals.
- Developed comprehensive proposals for prospective clients based on their needs.
Owner
Kell’s Furniture Restoration
Roswell, GA
12.1996 - 05.2022
- Managed the daily operations related to customer service, inventory management, and marketing.
- Utilized effective problem-solving techniques to resolve conflicts quickly and efficiently.
- Managed budgets effectively by accurately forecasting expenses and revenues.
- Developed strong relationships with vendors to secure favorable pricing agreements.
- Developed print advertising, social media campaigns, and networking events to deliver messages to target audience.
- Scheduled deliveries with service vendors or product suppliers.
- Identified problems, made decisions, and interpreted results based on quantitative techniques.
- Hired skilled personnel to handle challenges and obligations of business.
- Organized and managed multiple teams of employees, ensuring that all tasks were completed on time and within budget.
- Set and implemented strategic goals and initiatives to align company with mission, values, and vision.
- Recruited, trained, evaluated, and supervised staff members in accordance with company policies and procedures.
- Maintained a high standard of customer service through quality assurance checks.
- Negotiated contracts and agreements with business partners, vendors, and customers.
- Implemented cost-saving measures throughout the organization while maintaining excellent customer service levels.
- Maximized revenue and long-term net worth by producing results and performance.
Education
Bachelor of Arts (B.A.) - RHI/Business
Georgia Southern University
Statesboro, GA12.1996
Skills
- Product knowledge
- Relationship building
- Client relationship management
- Direct sales
Timeline
Sales Representative
LeafGuard
04.2026 - Current
Territory Sales Representative
Roofing World
05.2025 - 02.2026
Sales Manager
RJS Roofing and Construction
01.2023 - 04.2025
Sales Representative/Site Manager
Terminus Roofing
05.2022 - 01.2023
Owner
Kell’s Furniture Restoration
12.1996 - 05.2022
Bachelor of Arts (B.A.) - RHI/Business
Georgia Southern University