Kia Edwards, MBA
Atlanta
Summary
Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project campaigns, team supervision, and campaign enhancement. Progressive experience and dedicated to taking on any challenging position with the opportunity to make a lasting impact on the company and customer success. My marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.
Overview
4
4
years of professional experience
Work History
Area Leasing & Marketing Manager
Cardinal Group Management
07.2023 - Current
- Managed social media accounts for optimal audience engagement and increased online presence.
- Improved customer loyalty by implementing effective email marketing campaigns and personalized offers.
- Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
- Negotiated with vendors and service providers, securing favorable terms and supporting budget objectives.
- Monitored competitor activities, adapting strategies to maintain competitive advantage.
- Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
- Provided support during corporate rebranding efforts, ensuring a smooth transition with minimal disruption to stakeholders.
Assistant Manager
Cardinal Group Management
01.2023 - 06.2023
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Maintained an environment to enhance the customer experience & work enviroment
- Streamlined administrative tasks for efficient lease management and documentation processes.
- Organized resident events to foster a sense of community within the property, promoting tenant retention.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Leasing Consultant
Cardinal Group Management
04.2022 - 12.2022
- Delivered informative property tours to prospective residents, highlighting unique amenities and features tailored to their needs.
- Assisted prospective tenants in paperwork completion and other logistics to facilitate smooth move-in processes.
- Facilitated smooth move-ins for new residents by preparing lease agreements and coordinating logistics efficiently.
- Conducted thorough market research to stay informed of current trends and competitor offerings.
Multimedia Director
The Force For Health Network
01.2021 - 05.2021
- Worked in the operations and sales department
- Position allowed me to work on project campaigns, manage social media platform of the organization, videography, and marketing analytics.
- Secured new business opportunities through effective communication of multimedia capabilities during client pitches.
Education
MBA - Business Administration
Georgia State University
Atlanta, GA05.2024
Bachelor of Arts - Strategic Communications & Business Marketing
Hampton University
Hampton, VA05.2021
Skills
- Flexible & Adaptable
- Customer Relationship Management (CRM)
- Social Media Marketing
- Brand Promotion
- Market Analysis
- Promotional Events
Timeline
Area Leasing & Marketing Manager
Cardinal Group Management
07.2023 - Current
Assistant Manager
Cardinal Group Management
01.2023 - 06.2023
Leasing Consultant
Cardinal Group Management
04.2022 - 12.2022
Multimedia Director
The Force For Health Network
01.2021 - 05.2021
MBA - Business Administration
Georgia State University
Bachelor of Arts - Strategic Communications & Business Marketing
Hampton University
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